I have been involved with the Mobile Marketing Association (MMA) for some time now, and really admire the hard work that EMEA MD Paul Berney has put into developing the UK and European chapters [...]
This week the carnival comes to you from a city that has just hosted one of the word’s most famous sporting carnivals – the Wimbledon championships. Last time we hosted the Carnival, [...]
I have been watching the Adfonic guys with interest since I met them in London prior to Mobile World Congress. I saw Paul and Wes last night at a function pre-launch and I asked them who they saw [...]
I picked up this article in New Media Age about Nick Hynes, who successfully founded the Search Works has started a new mobile agency called SOMO. According to the article, the agency is also [...]
Ahead of the UK mobile advertising conference to be held in London on June 15, where the results of a groundbreaking survey on UK mobile advertising usage will be revealed – we have some [...]
This week’s carnival of the mobilists is over at mobilestance. As always, here you can read a weekly roundup of the very best in mobile writings from across the blogosphere about mobile [...]
Here is a lesson in how not to use mobile as a channel. I just had an experience that proves to me that some companies still don’t get the personal nature of mobile, and the overarching [...]
An interesting survey by KPMG has shown that 40 percent of UK respondents indicated they are willing to watch ads on their mobiles in return for free music, followed by 28 percent who will view [...]
This week sees London host two important events, one being the G20 meeting, the other is carnival of the mobilists, hosted right here in London at London Calling. For those of you who don’t [...]
I’ve been sent this link www.thereallymobileproject.com from a number of sources this morning – and it’s worth a look. Some leaders in the UK mobile space are launching [...]
