I have Twitter CEO Dick Costolo to thank for a new analogy to debunk pundit thinking on mobile advertising. Yesterday in Barcelona, Dick gave a great speech at the annual Mobile World Congress. [...]
Last updated by Andrew at .
Following on from my recent post about trends to watch in 2011 (now apparently to be called 2K11), thought I would post about a site worth watching in 2011. I first came across about.me from a [...]
ad:tech London 2009 set to address best practice for mobile marketers looking to interact directly with consumers through their phone. London – 17 September 2009: Marketers are expected to [...]
I have been involved with the Mobile Marketing Association (MMA) for some time now, and really admire the hard work that EMEA MD Paul Berney has put into developing the UK and European chapters [...]
Recently, Google announced that they will start “behavioural targeting” for web searches. From their announcement: We think we can make online advertising even more relevant and [...]
I’m delighted to see Google launch their Latitude product, as I have been saying for some time privately as well as during my numerous presentations on location and location advertising that this [...]
Over at the official Google mobile blog, I saw this very funny short video that shows how the mobile devices team choose devices for testing and which ones they will develop mobile applications [...]