IAB UK expands mobile team with new appointment
IAB to drive research in the mobile industry with appointment of Alex Kozloff as dedicated mobile manager The Internet Advertising Bureau – the trade body for online and mobile advertising – has [...]
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IAB to drive research in the mobile industry with appointment of Alex Kozloff as dedicated mobile manager The Internet Advertising Bureau – the trade body for online and mobile advertising – has [...]
ad:tech London 2009 set to address best practice for mobile marketers looking to interact directly with consumers through their phone. London – 17 September 2009: Marketers are expected to [...]
I received an interesting report from Jumiper – reproduced below. HAMPSHIRE, UK: June, 3rd 2009 — Advertising budgets for mobile channels are expected to buck the downward trend and [...]
Ahead of the UK mobile advertising conference to be held in London on June 15, where the results of a groundbreaking survey on UK mobile advertising usage will be revealed – we have some [...]
I received some interesting news from my friends at Xtract – press release below – looks interesting. Jouko and the team are a very smart bunch, as I have blogged previously. Social [...]
This week’s Carnival of the Mobilists is over at Vision Mobile. This week , the Carnival sees a truly diverse amount of topics keeping bloggers busy from App Stores to Net Neutrality and [...]
Recently while I was sitting in Madrid airport having just come from a very successful meeting about mobile advertising I saw an article in the Financial Times by Jonathan Birchall titled [...]
Russian mobile advertising pioneer Gigafone unveiled as sponsor of the world’s biggest global mobile short film festival. 21st January 2009, Moscow Russia: Gigafone, the leading Russian [...]
I caught an interesting article in the Financial Times which outlines a report from the IPA on how media agencies are slow to embrace the online world. Quoting from the report The Institute of [...]
Over at Futurelab, they have a considered review of traditional advertising agencies and how they believe they must change and adapt to stay relevant and in tune with client needs. In the free [...]