advertising

After attending the Visiongain Mobile Advertising and Marketing Awards (MAMA) and Conference in London on Thursday, I was asked by a number of people on twitter if I could post a list of the [...]

John Tanner posted an excellent article recently over on Telcomasia.net titled “Only you can save mobile advertising” I met with John in Barcelona at Mobile World Congress and apparently our [...]

Digital trade body celebrates innovative advertising in partnership with Orange UK and New Media Age. Wednesday, 15 April 2009 In partnership with Orange UK and New Media Age, the IAB is [...]

A few weeks ago I came across a mobile anti-knife campaign from the Central Office of Information (COI) here in the UK called “it doesn’t have to happen” (IDHTH).  You can see [...]

Recently, Google announced that they will start “behavioural targeting” for web searches. From their announcement: We think we can make online advertising even more relevant and [...]

After announcing the appointment of Tim Hussain as Head of Mobile Advertising for Sky back in August 2008, I finally had the chance to sit down with him today and talk about all things mobile. [...]

Mobile advertising in 40 seconds.  This is the shortest presentation I think I have ever given! I ran into Jeb Brilliant outside the Spinvox stand in Barcelona and he pointed his phone at me and [...]

Just some advance notice that the London Calling crew (that’s me) will be visiting Sydney in April. I’m travelling with my wife and daughter to see our family and friends (have not [...]

Full disclosure: Gigafone are one of my clients.  I am absolutely delighted that the very smart team from Xtract have partnered with Gigafone.  Xtract have a seriously smart solution and when [...]

On January 22nd in London, Mobile Europe hosted a roundtable sponsored by Gigafone on mobile advertising.  The question for the roundtable hosted by Mobile Europe Editor Keith Dyer was [...]