I caught an interesting article in today’s Financial Times by John Gapper titled “Madison Avenue feels the squeeze“. In the article, John looks at how the battle between the [...]
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A recent report in London’s Financial Times by Tim Bradshaw claims that “The global economic downturn is set to hit advertising on mobile phones until at least 2010, when marketing [...]
Much has been written in UK newspapers about the “Aldi effect” – as consumers tighten their belts due to the global credit crunch and tougher domestic conditions in the UK [...]