Only you can save mobile advertising
John Tanner posted an excellent article recently over on Telcomasia.net titled “Only you can save mobile advertising” I met with John in Barcelona at Mobile World Congress and apparently our [...]
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an almost perfect mobile campaign
A few weeks ago I came across a mobile anti-knife campaign from the Central Office of Information (COI) here in the UK called “it doesn’t have to happen” (IDHTH). You can see [...]
Carnival of the mobilists 165 at Vision Mobile
This week’s Carnival of the Mobilists is over at Vision Mobile. This week , the Carnival sees a truly diverse amount of topics keeping bloggers busy from App Stores to Net Neutrality and [...]
What does the Google behavioural targeting move mean for mobile advertising?
Recently, Google announced that they will start “behavioural targeting” for web searches. From their announcement: We think we can make online advertising even more relevant and [...]