Guest post on econsultancy blog titled Can “iPadvertising” save mobile advertising

 In iPad

I’ve just had my first guest post published on the very popular econsultancy blog.  As the article was written specifically for them, I won’t be displaying it here, except for the following extract.

The iPad provides a much richer experience and real-estate than the standard mobile phone or even the iPhone. New iPad advertising formats, dubbed iPadvertising, might start to bear fruit not only for mobile advertising, but the advertising industry in general.

Head over to the econsultancy blog to read the post
Can ‘iPadvertising’ save mobile advertising?” in full.

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Based in London, Practical Futurist and former Global Managing Partner at IBM, Andrew Grill is a popular and sought-after presenter and commentator on issues around digital disruption, workplace of the future and new technologies such as blockchain. Andrew is a multiple TEDx and International Keynote Speaker.