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Taptu – getting mobile search right

Taptu is a search engine for your mobile phone. Starting with music and fact-finding, they offer a load of content to help you find what you need quickly on your mobile. Last week I had the [...]

always read the small print

I picked up the latest Carphone Warehouse brochure yesterday – always a good read for market research. I came across this full page O2 ad below.  I’m a loyal Vodafone customer so no [...]

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