GoMo News magazine showcases mobile thought leadership
Bena Roberts and the team at GoMo news asked thought leaders in the mobile space to share a mix of insight, due diligence and perception with us. What they got was a number of razor sharp [...]
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Unilever testing mobile coupons and barcodes
As reported in Mobile Marketer Magazine by Giselle Tsirulnik, Unilever have been looking at the effectiveness of mobile coupons. Stephanie Kovner-Bryant, senior integrated marketing manager of [...]