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First look at Google Latitude – location sharing made easy

I’m delighted to see Google launch their Latitude product, as I have been saying for some time privately as well as during my numerous presentations on location and location advertising that this would be the next step for Google mobile maps (GMM). As Google have the monopoly on worldwide automated location determination (via their GMM [...]

The new way of helping lost tourists – Google mobile maps

Being an expat Australian now living in London, I seem to always be the first to spot a lost tourist with an unfolded map in my local area. At the rate of about 2 a week at the moment, either I am approached for directions (I look friendly!) or I make the approach to lost souls [...]

London agencies AKQA and PHD go head to head for yell.com mobile business

As reported in New Media Age recently, the team at Yell.com mobile have devised an interesting way to stimulate downloads of their mobile maps application. Back in July, we reported on the updated Yell mobile mapping application.  Since then I have tried to get it working on my Nokia E71 (latest Symbian 60 3rd Edition FP1 [...]

Motorola Good Mobile Messaging 5 to be launched for the Nokia E71

UPDATE: November 29 2008 I thought it would be worth an update on this post, as it receives a fair number of hits every day so many others must also be hanging out for the E71 + Goodlink fix. I’ve been testing version 5.1.0.24 on my E71 and E61i.  The good news is that it [...]

Google are starting to monetize mobile maps

It was only going to be a matter of time until sponsored Google mobile maps results would appear. Today when I was seaching for the Waldorf Hotel in London, the actual location was identified by a Hilton logo on my Google mobile maps screen (it was clearly identified as a sponsored link) and the results page also [...]

Nokia Maps 2.0 graduates and gets “my location” feature

Welcome to All About Symbian readers – looks like we’ve had a flood of traffic from the post by Steve Litchfield titled Ruminations on cell-id location in Nokia Maps 2.0. I have been using Nokia maps for some time now, and following the launch of their V2.0 beta at Mobile World Congress in Barcelona, I have [...]

The Davos Effect – Google CEO Eric Schmidt expects mobile to be big – is he right and what has to happen to prove him right?

Much has been written on the “Davos Effect”, where the musings at this annual event from senior executives of large companies such as Google and Sony actually become true, or at least offer a window into the current thinking or focus of a particular company or industry segment. By now, many of you will have read the [...]

Google’s Eric Schmidt bulish on location based advertising

I caught the release from Reuters Google CEO bullish on mobile Web advertising which quotes from Eric Schmidt’s speech at Davos. Of interest, and quoting directly from the Reuter’s release… The arrival of a truly mobile Web, offering a new generation of location-based advertising, is set to unleash a “huge revolution”, Google Inc Chief Executive Eric [...]