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Mobile internet growth strong in the UK says Vodafone

Vodafone has declared Britain the “most digitally advanced” country in Europe according to an article in the Telegraph. Vittorio Colao, chief executive, said Britain’s “digital citizens” are much more up to date with the latest technology than mainland Europeans. Vodafone said 70pc of new customers signing up for a contract in the UK demand a [...]

By Andrew Grill | Posted February 4, 2011 in mobile internet | Tagged daily telegraoh, facebook, foursquare, infinite, mobile broadband, mobile social, mobile social telstra, myspace, networking, one plan, rupert neate, social networks, telegraph, three, twitter, Vittorio Colao, vodafone | Comments (1)

Why hospitality and social media are such a good fit

While many companies are still coming to grips with how they need to change their approach as a result of the rise and rise of social networks, one industry is well placed to capitalise on it right now. Well before Facebook was even a glint in Mark Zuckerberg’s eye, the Hospitality industry has been delivering [...]

By Andrew Grill | Posted January 17, 2011 in social media | Tagged customer service, hospitality, Hyatt Canberra, icmarkhopkins, Intercontinental, International Hotels Group, Mark Hopkins, Mark Hopkins San Francisco, San Francisco, social media, social networks, Suite, twiter | Comments (7)

[report] Consumers want incentives for review and recommendation

I have just been sent this really insightful report on “social shopping” from UK based agency Immediate Future. Summary: Consumers want incentives for review and recommendation. Credibility of reviews is unaffected when reviewers are rewarded. New research* published today by social media agency, immediate future, demonstrates a desire from consumers to be more involved in [...]

By Andrew Grill | Posted October 12, 2010 in research, social media | Tagged adam lewis, blogs, facebook, GWI research, immediate future, incentive, internet retailing conference, ocial shopping, onlien shopping, online, online buying habits, online shopping habits, recommendation, retail, shopping, social media, social networks, social shopper, survey, twitter | Comments (1)

The twitter tax and what it really says about your business

Both Lucy Kellaway (whom I have never met but would like to) and Jonathan Salem Baskin (with whom I shared an enjoyable dinner in London a few months ago) have written excellent pieces on the use of twitter for customer service. I also wrote a piece about this 12 months ago. Jonathan talks in his [...]

By Andrew Grill | Posted September 25, 2010 in twitter | Tagged @aiannucci, @vodafoneUK, advertising, Armando Iannucci, bt, customer service, Darcy Willson-Rymer, Dave Evans, dim bulb, financial times, FT, FT.com, Jonathan Salem Baskin, lucy kellaway, peer advocacy, social media monitoring, social networks, starbucks, twitter, twitter tax, Vodafone.@btcare | Comments (16)

World Population Rankings – Facebook at #3, Twitter at #7

I’m still trying to understand the source of these figures, but thought it worth a quick post as this simple rankings table turned up in my Twitter stream this morning via @dorando. I’ve done a quick audit of these numbers using Wikipedia and they don’t exactly stack up but it is amazing to compare the populations [...]

By Andrew Grill | Posted September 8, 2010 in social media | Tagged @dorando, census, facebook, global, myspace, population, rankings, social media, social networks, twitter, world | Comments (0)

Daily Mail article on social media critical of companies that actively seek consumer feedback

It must be a slow news week, because a recent Daily Mail article by Jason Lewis titled How ‘BT Sarah’ spies on your Facebook account: secret new software allows BT and other firms to trawl internet looking for disgruntled customers seems to suggest that companies that are actively seeking our customer feedback on public websites [...]

By Andrew Grill | Posted June 6, 2010 in social media | Tagged beat-up, beatup, bt, BT Sarah, carphone warehouse, customer service, daily mail, daily mail beat-up, debatescape, engage, facebook, integrate, Jason Lewis, learn, listen, listen learn engage integrate, social media monitoring, social networking, social networks, spying, twitter, visible technologies | Comments (35)

Foursquare and the opportunity for location based social media

Foursquare seems to be in the news a lot recently, and is starting to exhibit a similar hype curve to that of Twitter. Update 15 March 2010: with one tweet from @mrskutcher (aka Demi Moore) the battle of the location based social media platforms is now over. Now that she is on Foursquare and other [...]

By Andrew Grill | Posted March 13, 2010 in mobile, social media | Tagged 4sq, @andrewgrill, @aplusk, @janole, @mrskutcher, Aston Kutcher, badges, barista, barista badge, best symbian foursquare app, brightkite, check-in, Debenhams, Debenhams foursquare offer, Demi Moore, facebook, four square, foursquare, foursquare 101, foursquare advertising, foursquare business model, foursquare celebrities, foursquare currency, foursquare Demi Moore, foursquare local offer, foursquare social currency, google, gps, gravity, lba, lbs, location, location advertising, location based advertising, location based services, location based social, mayor currency, Nokia, rummble, seeker wireless, social currency, social media, social media advertising, social networks, starbucks, starbucks foursquare, sxsw, sxsw09, symbian foursquare app, twitter, what is foursquare | Comments (53)

Visible Technologies Secures $22 Million in Funding

I’ve worked with some pretty exciting companies and teams over the years, and I’m delighted to be helping Visible Technologies expand internationally. Today they have announced a new round of funding ($US22M), and I can tell you that the future looks very bright indeed for this smart company that is helping brands and agencies navigate [...]

By Andrew Grill | Posted January 13, 2010 in social media | Tagged Blake Cahill, Centurion Holdings, dan vetras, elizabeth morgan, Ignition Partners, In-Q-Tel, investor AB, Investor Growth Capital, kelly pennock, Matt Krna, social media analytics, social media growth, social media intelligence, social media marketing, social media monitoring, social media tools, social network, social network intelligence, social networking, social networks, Starting the Social Media Conversation, visible technologies, wpp | Comments (1)

Advertising in 2020 – a sneak peek from Ogilvy and Acision

I have just had the good fortune to be sent a brilliant white paper from Acision and OgilvyOne, developed as part of their ongoing collaboration in the mobile advertising space. You can download the entire paper or view it on slideshare below. For quick re-tweeting, use the short URL http://lc.tl/ad2020 to access this blog post. [...]

By Andrew Grill | Posted August 1, 2009 in advertising | Tagged 2020 vision, acision, ad:tech London, adtech, advertising, advertising 2020, agencies, brands, buying behaviour, facebook, facilitates advertising, Figaro Digital, mobile, mobile directed advertising, Nicholas Negroponte, ogilvy, OgilvyOne, online relationship management, p&g, peer advocacy, permission, procter & gamble, proxy, Radian6, reach, recommendation, relevancy, reputational, Scout Labs, slideshare, social listening, social media, social networking, social networks, Techrigy, twitter, value | Comments (83)

Not enough agencies are adjusting to the online world warns IPA

I caught an interesting article in the Financial Times which outlines a report from the IPA on how media agencies are slow to embrace the online world. Quoting from the report The Institute of Practitioners in Advertising, which will publish the “Social Media Futures” report compiled by Future Foundation next week, has warned that advertising [...]

By Andrew Grill | Posted January 15, 2009 in advertising, social media | Tagged advertising, IPA, media agencies, social networks | Comments (0)