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Social media trends to look out for in 2011

In 2010, we saw Social Media come into its own, with large and well-known companies in Australia and Europe following the US lead by sitting up and taking notice of this new and demanding channel. No longer is social media seen as a “nice to have”. it is now a permanent line item on all [...]

By Andrew Grill | Posted December 16, 2010 in social media, trends | Tagged #twitdef, @bbclaurak, Asa Wahlquist, bbc, corporaate social media, facebook, FedEx, Greenpeace, Jeremiah Owyang, journalism, Julie Posetti, Katie Jacobs Stanton, Katie Stanton, ketchum, Laura Kuenssberg, london calling twitter, MediaCom, mobile and social, monitoring tools, Nestle, peer advocacy, social crm, social media, social media marketing, social media monitoring, social search, twitter, twitter London, twitter London Calling, twitter London HQ, WOMMA | Comments (5)

Vodafone Completes Roll Out of Mobile Advertising Services to 18 Markets in 18 Months

Interesting release from the team at Vodafone about their mobile advertising roll-out. Some of the services coming up from Vodafone I have been personally involved with and it will be good to see Vodafone roll these out in a range of markets. The full Vodafone release is here. Vodafone announces today that it has fulfilled [...]

By Andrew Grill | Posted May 13, 2009 in advertising | Tagged Accor, Adidas, agencies, Allianz, BBVA, Beiersdorf, bmw, branded applications, brands, Burger King, Cadburys, china mobile, cisco, Citroen, Coca Cola, Diageo, Direct Line, Disney, Ford, General Motors, Heineken, hp, Ikea, lba, lbs, location based advertising, Lufthansa, L’Oreal, McDonalds, Mercedes, microsoft, mobile widgets, Mobilkom, Nestle, p&g, Proximus, Rick Fant, sky, Sony, Unilever, VF, Vodacom, vodafone, zonal marketing, zone detection | Comments (3)