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Social media trends to look out for in 2011

In 2010, we saw Social Media come into its own, with large and well-known companies in Australia and Europe following the US lead by sitting up and taking notice of this new and demanding channel. No longer is social media seen as a “nice to have”. it is now a permanent line item on all [...]

By Andrew Grill | Posted December 16, 2010 in social media, trends | Tagged #twitdef, @bbclaurak, Asa Wahlquist, bbc, corporaate social media, facebook, FedEx, Greenpeace, Jeremiah Owyang, journalism, Julie Posetti, Katie Jacobs Stanton, Katie Stanton, ketchum, Laura Kuenssberg, london calling twitter, MediaCom, mobile and social, monitoring tools, Nestle, peer advocacy, social crm, social media, social media marketing, social media monitoring, social search, twitter, twitter London, twitter London Calling, twitter London HQ, WOMMA | Comments (5)

Using your own branded short URLs part 1

One of the limitations of twitter is that if you want to share a website link such as http://londoncalling.co/2010/10/using-your-own-branded-short-urls-on-twitter-part-1 then the link actually takes up a number of valuable characters (83 to be exact) – more than half of the 140 available in a single tweet. The answer of course is to use one of a [...]

By Andrew Grill | Posted October 31, 2010 in social media, URL shorteners | Tagged bbc, BBC short URL, bit.ly, bit.ly alternative, bit.ly short url, bitly, bitly alternative, bitly alternatives, bitly competitor, bitlypro, bity.pro, branded short URL, branded URL, coke, CokeURL, FT, geek chic, im, Independent, j.mp, lc.tl, london calling, Malcolm Coles, mcol.es, Ozh Richard, personal short URL, personal URL, Reuters, Robert Brook, short branded urls, short brander url, short links, short url, stephen waddington, The Independent, tim bradshaw, tim.lc, tinyurl, tr, tweetdeck, twitter links, url, url short, urls, wadds, wadds.co, wunderman, yourls, yourls.org | Comments (12)

Using your own branded short URLs part 2

This post follows on from part 1 where I introduced the concept of short URL services and how some companies and individuals have started to deploy customised URL shorteners. So now you’ve made the decision that you want your own short URL service (like the one I use, lc.tl) – what next? Well first of [...]

By Andrew Grill | Posted October 31, 2010 in social media | Tagged .cx, .tl, backtweets, bbc, BBC short URL, bit.ly, bitly, bitly.pro, bitlypro, bity.pro, branded short URL, branded URL, chromed bird, coke, CokeURL, domai.nr, eurodns, eurodns.com, FT, geek chic, ghandi.net, im, Independent, lc.tl, london calling, Ozh Richard, personal short URL, personal URL, Reuters, Robert Brook, short links, short url, stephen waddington, The Independent, tim bradshaw, tim.lc, tinyurl, tippex youtube, tr, tweetdec, tweetdeck, twitter links, two letter domains, url, urls, wadds, wadds.co, wunderman, yourls, yourls.org | Comments (4)

MIPTV in Cannes April 2010 the place to be this year #miptv

I’ve just seen the details for this year’s MIPTV to be held in Cannes April 12 – 16th. From the conference agenda – where else would you find Shine Group’s Elisabeth Murdoch and Joanna Shields, News Corp’s Jonathan Miller, Sky’s Jeremy Darroch to name just a few in the same room. MIP Digital kicks off [...]

By Andrew Grill | Posted March 8, 2010 in conference | Tagged aol, bbc, bt, cannes, Channel 4, conference, digital emmy, Elisabeth Murdoch, emmy, facebook, France Télévision Interactive, Hulu, Intel, ITV Marvel Entertainment and RTL Group, Jeremy Darroch, Joanna Shields, Jonathan Miller, microsoft, mipdigital, miptv, MTV, murdoch, news corporation, Nokia, Paramount Digital Entertainment, shine group, sky, Starz Media, The Walt Disney Company, vodafone, Warner Bros, youtube | Comments (0)

Are social networks creating a generation of techno addicts?

The short answer is no I do not believe so, otherwise I would not have set up @madeleinegrill’s twitter account for when she is older. Last week I was asked by Sky News to provide comment on the issue of “Techno addiction”, as a result of a report by Northampton University, where a study of 1,200 people carried [...]

By Andrew Grill | Posted September 28, 2009 in social media | Tagged addicted to text, Amelia Torode, attention deficit, bbc, blackberry, blackberry flashing light, blackberry light, blackberry orphans, distraction, email light, email overload, facebook, guardian, information overload, Mark Stone, Nada Kakabadse, Northampton University, Outlook, overload, productivity, Professor Nada Kakabadse, Sigel press, Sigel report, sky, Sky News, Sky News TV, social distraction, social media, social media addicts, social media children, social media orphans, social network anxiety, social network research, Susan Bailey, techno addcicts, techno addiction, Techno Addicts: Life Style Through Technology, twitaholic, twitter, twitter addiction, xobni | Comments (4)

Gruen transfer UK update

Many of you will remember that I am a big fan of the Australian TV show The Gruen Transfer, and I was one of the first UK bloggers to post about it when the show launched in July 2008. There has been much speculation about the UK taking the series, and in this week’s Campaign [...]

By Andrew Grill | Posted May 3, 2009 in advertising | Tagged ABC, akqa, australia, bbc, BBC3, campaign, Campaign magazine, DDB, Georgina Murray-Burton, gruen, gruen transfer, James Hilton, Richard Huntington, Saatchi & Saatchi, Wil Anderson | Comments (0)

Would a TV show about advertising work in the UK?

An interesting question! London Calling was probably one of the first UK websites to break the story of the Australian TV series The Gruen Transfer back in July 2008. This is a show “all about advertising”, and quoting from a recent story in Campaign below The show is named after Victor Gruen, the shopping-mall pioneer. The Gruen Transfer [...]

By Andrew Grill | Posted March 15, 2009 in advertising | Tagged ABC, abc tv, advertising, Australian Broadcasting Corporation, Australian TV, bbc, BBC Radio 4, bottom line, campaign, Campaign magazine, Eurostar, gruen, gruen transfer, Guy Laurence, Richard Brown, Sir Martin Sorrell, SMH, sydney morning herald, tv show, victor gruen, vodafone, wpp | Comments (2)

The Gruen transfer – brilliant Australian tv show about advertising

I came across a hidden gem today – the Australian Broadcasting Corporation (the ABC – an equivalent of the BBC) have a show called The Gruen Transfer. While some of the London Calling readers know I am an Australian living in London, many of my readers are in the Northern hemisphere, and so would not have [...]

By Andrew Grill | Posted July 13, 2008 in advertising | Tagged abc tv, admen, advertising, australian, bbc, comedy, gruen, gruen transfer, madmen, new zealand, pitch, tv show, victor gruen | Comments (0)

Forum Oxford Conference summary – and more evidence that flat rate data drives uptake

This year I was not able to attend Oxford University’s Forum Oxford Conference, but the next best thing – having my friend and fellow blogger Martin Sauter write up a comprehensive review over at wireless moves has allowed me to catch up with what transpired at the conference last week. I also had the opportunity [...]

By Andrew Grill | Posted April 20, 2008 in conference | Tagged 3G, bbc, broadband, conference, daily, data, flat, forum, iplayer, mobile, mobility, oxford, oxford forum, rate, telegraph, thought leadership, wirelessmoves | Comments (0)

Mobile social networking meets crowd powered media

I have been writing a lot about mobile social networking lately, and over the past 2 days have experienced the power of it first hand. Below is a summary of how a few reasonably low resolution pictures of the new Heathrow Terminal 5 on opening day ended up on a new social media website, Now [...]

By Andrew Grill | Posted March 29, 2008 in blogs, media, social networking | Tagged BA, bbc, crowd, flickr, heathrow, journalist, media, mobile, networking, news, nowpublic, powered, reporter, ShoZu, sky, social | Comments (1)

Will the 3G mobile broadband “dongle” kill the WiFi hotspot market?

The picture on the left (taken late December 2007) shows a more common sight than a few years ago. I have been using WiFi in Starbucks and other coffee shops for nearly 8 years now, and for I think the last 6 years I was predictably the only person on a laptop (connected to WiFi) [...]

By Andrew Grill | Posted January 9, 2008 in mobile broadband | Tagged 3, 3G, 3G broadband, bbc, bill thompson, coffee shop, dongle, high speed packet access, hsdpa, london, mobile, starbucks, vodafone, WiFi, WiFi hotspots, WiFi vs 3G | Comments (4)