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Brands expect investment in mobile marketing to double

ad:tech London 2009 set to address best practice for mobile marketers looking to interact directly with consumers through their phone. London – 17 September 2009: Marketers are expected to increase investment in mobile this year, as brands continue to recognise mobile as an integrated part of their marketing strategy, according to research from organisers of [...]

By Andrew Grill | Posted September 17, 2009 in mobile marketing | Tagged ad tech, ad tech london, ad:tech London, adtech, advertising, agency buyers, akqa, brands, Contagious Magazine, dan rosen, Emily Hare, google, Grey London, gsma, Henry Stevens, James Easterbrook, James Parton, Jon Willams, london ad show, london marketing conference, mobile, mobile marketing, mobile marketing show, My Agency, o2, Robert Hamilton | Comments (1)

Advertising in 2020 – a sneak peek from Ogilvy and Acision

I have just had the good fortune to be sent a brilliant white paper from Acision and OgilvyOne, developed as part of their ongoing collaboration in the mobile advertising space. You can download the entire paper or view it on slideshare below. For quick re-tweeting, use the short URL http://bit.ly/ad2020 to access this blog post. [...]

By Andrew Grill | Posted August 1, 2009 in advertising | Tagged 2020 vision, acision, ad:tech London, adtech, advertising, advertising 2020, agencies, brands, buying behaviour, facebook, facilitates advertising, Figaro Digital, mobile, mobile directed advertising, Nicholas Negroponte, ogilvy, OgilvyOne, online relationship management, p&g, peer advocacy, permission, procter & gamble, proxy, Radian6, reach, recommendation, relevancy, reputational, Scout Labs, slideshare, social listening, social media, social networking, social networks, Techrigy, twitter, value | Comments (107)

Andrew Grill speaking engagements 2009

The year is already starting to fill up with a range of speaking engagements across Europe – summarised below. If you would like to invite me to speak at your next event, please contact me directly or call +44 788 198 6694 (GMT +1 timezone). Mobile World Congress – Ogilvy Telco Conference, Barcelona 19 – [...]

By Andrew Grill | Posted February 5, 2009 in speaking | Tagged "web goes mobile" "Brussels November 2009", ad:tech London, adtech, conference, conference speaker, dialog konferansen, dialogue conference, digital training company, dinner speaker, guest speaker, IIR conference, IIR mobile advertising conference, Keynote Speaker, mc, MEX, MEX 2009, mobile advertising, mobile advertising evangelist, mobile evangelist, mobile internet 2009, mobile marketign course, mobile marketing summit, mobile monday, Mobile Monday amsterdam, mobile social networking, mobile speaker, mobile user experience, mobile world congress, momo, Ogilvy telco conference, presenter, speaking, speaking engagements, The Next Speaker, thought leader, visiongain, Visiongain MAMA awards, visonary | Comments (0)