Maurice Lévy from Publicis on persuasion
I caught an interesting article in the Daily Telegraph on Publicis Chairman and CEO Maurice Lévy. While the focus of the article was about advertising in a downturn, there was a paragraph that [...]
I caught an interesting article in the Daily Telegraph on Publicis Chairman and CEO Maurice Lévy. While the focus of the article was about advertising in a downturn, there was a paragraph that [...]
Carnival number 154, the final Carnival for 2008 is hosted by C. Enrique Ortiz at About Mobility. It is a terrific selection of the best mobile blogging of the week — capping a stellar Carnival [...]
According to a report in the NMA, mobile operator O2 has launched a global media sales division, known as the O2 Media Group. The purpose of the new group is to provide advertisers the ability to [...]
As the year draws to a close, and as I did last year I thought I would prepare some thoughts on what might happen in the mobile industry in 2009. Looking back at some of my 2008 predictions [...]
I am Immensely proud to be associated with this new phase of Jonathan MacDonald’s “yes we can” change program for mobile advertising. Full details below. Mobile Industry [...]
I came across an updated Frost and Sullivan report on mobile advertising titled “Ad-based Content and Communications: A Lucrative Avenue for the Mobile Industry”. The report contains [...]
I spied an interesting article in the Sydney Morning Herald a few months ago, and this post has been in draft for too long – so time to publish, as it is still relevant. As an expat [...]
I am encouraged to see that more and more stories about mobile advertising are starting to appear in the mainstream press, and not just advertising and mobile industry trade magazines. While I [...]
I came across an article in the printed version of mobile reseller magazine Mobile Today, but it is also on their blog, and I thought it worth a mention, because it amplifies everything I have [...]
On Thursday 27th November, around 40 location developers attended the first London Geo/Mobile Developers Meetup at Google HQ in London. Given my nearly 4 years working with some of the [...]