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Porter Gale Joins Kred

Former Virgin America VP Marketing to Advise on Kred Stars and Kred Leaders Programs SAN FRANCISCO, CA (Jan 26, 2012) - Kred, a leader in influence measurement, announced today that Porter Gale has been named Lead Advisor of its Kred Stars and Kred Leaders programs. Gale will be Kred’s chief evangelist to marketing executives and influence marketing [...]

PeopleBrowsr Names Andrew Grill as the UK CEO

Strategic Executive Joins San Francisco Based High-Tech Start Up London, England (June 7, 2011) –  PeopleBrowsr, the high-tech social analytics and engagement company, has appointed Andrew Grill as CEO of UK operations. Grill joins PeopleBrowsr from Visible Technologies, where he was Head of International Client Strategy. Well-known amongst digital strategists and social media agencies, Grill [...]

Do it yourself social media monitoring – not for the faint hearted or the IT department

For the second time in as many months, a potential client has informed me that “the internal IT team are developing and evaluating their own home-grown social media monitoring platform”. This either points to the fact that the entire social media monitoring industry has failed, or the IT departments think they can build a better/faster/cheaper [...]

Reputation Online Live: Navigating the online monitoring jungle 9th July in London

This coming Friday, 9th July 2010 Reputation Online will be hosting an event at the London Hesperia hotel in Victoria titled “Navigating the online monitoring jungle“. Having recently presented to an agency who said they had “shortlisted” 12 other monitoring companies, I know that this will be of great interest to those who want to start on [...]

Foursquare and the opportunity for location based social media

Foursquare seems to be in the news a lot recently, and is starting to exhibit a similar hype curve to that of Twitter. Update 15 March 2010: with one tweet from @mrskutcher (aka Demi Moore) the battle of the location based social media platforms is now over.  Now that she is on Foursquare and other [...]