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Employee advocacy is something clients ask me about on an almost weekly basis. How do you do it, and do it well without it becoming seen another campaign from the PR or comms teams?
We all think about of first impressions when we meet someone for the first time but what about your digital 1st impressions when they meet you first? Andrew Grill explains
Andrew Grill looks at the fine between employee advocacy being used as simply a marketing tool vs authentic content & the power of real digital eminence