A report in the WSJ that says the "Big 4" audit firms (Deloitte, PWC, EY and KPMG) now generate more revenue from consulting than from their traditional audit services. What does this mean for [...]
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I see many companies that are trying to get on the social media bandwagon, so they can say they are “doing social”. I’m not not talking about companies just setting up a Twitter [...]
PARSIPPANY, NJ (Jun 5, 2012) – Ogilvy CommonHealth Worldwide (www.ogilvychww.com), the health behavior experts of Ogilvy & Mather (www.ogilvy.com), today announced that EVP, Senior [...]
I am regularly introduced as a “social media expert” which is on one hand incredibly flattering, but on the other totally incorrect and inappropriate. When introduced as such before I [...]
I read an interesting report in the Telegraph yesterday that says London is the “social media capital of the world”. This is not hard to believe – a city of 8 million people that the Telegraph [...]
I have been fairly quiet on the blogging front of late (inversely more active on twitter), but in between posts I have been spending a lot of time talking to large, well known companies about [...]
I have just had the good fortune to be sent a brilliant white paper from Acision and OgilvyOne, developed as part of their ongoing collaboration in the mobile advertising space. You can download [...]