I have been involved with the Mobile Marketing Association (MMA) for some time now, and really admire the hard work that EMEA MD Paul Berney has put into developing the UK and European chapters [...]
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On Monday 16th in March at London’s BAFTA, I attended an evening run by the UK chapter of the Mobile Marketing Association aimed specifically at Brands and Agencies. It was literally [...]
As a representative on the Mobile Marketing Association (MMA) UK council, I am happy to republish the findings from their latest study. The Mobile Marketing Association annual study finds [...]
At the MMA mobile marketing forum in Budapest last week, I heard an excellent keynote on day 2 from Khurram Hamid who is Global Head of Mobile Marketing for Procter & Gamble. Now first off, [...]
On October 7th and 8th in Budapest, the Mobile Marketing Association will be holding their regular forum program. I will be attending so if you are going, please contact me so we can arrange to [...]