Today’s 48 hour London Tube Strike is about digital disruption. Take the politics out of the argument (London’s Mayor Boris Johnson wants to close a number of ticket offices and [...]
Last updated by Andrew at .
I love this ad because it makes good use of the DEP (Digital Escalator Panel) format in that as you rise up the escalators (this was at Green Park coming up from the Victoria platforms), it shows [...]
As recent visitors to the Royal wedding would have noticed, there is vast amount of outdoor advertising in London (especially at the 270 odd underground stations), and as my twitter followers [...]
Just what is the effectiveness of mobile advertising? What is the recall? This question was asked of me recently by a well known planner for a big agency in London. It is a good question [...]
Saw this very smart piece of digital outdoor from CBS Outdoor who look after advertising on the underground system in London. It really shows you how digital creative will transform outdoor [...]