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Andrew Grill looks at the fine between employee advocacy being used as simply a marketing tool vs authentic content & the power of real digital eminence
The cartoon above from Tom Fishburne in 2013 perfectly sums up this blog post. In my list of some of the 170 blog posts currently in draft that I am hoping to finish over the Christmas break, [...]
I have been working in “social” for some time. I worked out recently that I was “blogging” before it was even called blogging! The @Forum section of my personal website [...]
An interesting debate was held at IBM Connect in Orlando, Florida on Tuesday 28th January 2014 around the value of Klout and influence platforms in general, and the value to employers and brands. [...]
For some time now, Apple has been a stand-out as a company that has seemingly shied away from social media, while at the same time being very successful. All that may change with the news that [...]