The news that influencer measurement tool Klout is closing down should be no surprise. I haven’t heard any reputable person mention their Klout score in more than 2 years. I have some unique [...]
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Does your organisation use social media in the hope a CEO may read your tweet and want them to buy your product? You don’t always have to aim so high, writes Andrew Grill. Often we need only [...]
For the last 2 years, I have been inviting key social media influencers to Wimbledon to tour the IBM behind-the-scenes operations. As many people know, since 1990, IBM has been the Technology [...]
An interesting thing is happening to bloggers that are becoming more popular – we are being asked if we would accept articles on our site in return for payment. As someone who has been [...]
I am a big fan of Peter Shankman, I count him as a friend. He was part of the Kred leader’s program in 2012 and continues to be a great source of support and advice. I also love his [...]
On Friday December 7th, I was involved in a great online discussion with Mark Schaefer, Executive Director of Schaefer Marketing Solutions as part of the regular live Friday Hangout sessions. We [...]