Andrew spoke with Tonya Hall from ZDNet about how the C-Suite needs to embrace digital.
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Imagine a service so good you’d actually pay for it! They already exist but we are happy to use free services without (perhaps until now) thinking about how they are financed by the trading of [...]
On Sunday I was leafing through the UK national newspapers (on my iPad naturally via PressReader as I haven't touched a paper version of a newspaper in 8 years) and I spotted something quite [...]
Professional speaker Andrew Grill looks at the difference between YouTube and Vimeo, and in a timely case study, the difference between free and paid-for services.
Recently Facebook has tried to rebalance the network from being a heavily advertising focused platform (with some social networking thrown in) to something closer to what the network was designed [...]
What is a fair value exchange for your personal data? £10, £100, a John Lewis Voucher, a free meal, free WiFi or something else. Ordinary consumers with no real grasp of the “backstage” [...]
I used to call myself one until someone I trust pointed out that just as you can’t call **yourself** an influencer, you can’t call yourself a thought leader - that is up to others to bestow on [...]
With Facebook and Cambridge Analytica firmly back in the news this week, it is worth revisiting the notion that we’re not that far away from a time where users own the data that networks use, not [...]