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Podcast: How far ahead should you look to future-proof your business?

Forget looking five years ahead. For many businesses the trick is looking five months, weeks or even days into the future. Practical futurist, Andrew Grill spoke to the Tomorrow Fair about the [...]

Employee Advocacy: A brilliant opportunity or yet another channel to tame?

Employee advocacy is something clients ask me about on an almost weekly basis. How do you do it, and do it well without it becoming seen another campaign from the PR or comms teams?