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PeopleBrowsr Names Andrew Grill as the UK CEO

Strategic Executive Joins San Francisco Based High-Tech Start Up London, England (June 7, 2011) –  PeopleBrowsr, the high-tech social analytics and engagement company, has appointed Andrew Grill as CEO of UK operations. Grill joins PeopleBrowsr from Visible Technologies, where he was Head of International Client Strategy. Well-known amongst digital strategists and social media agencies, Grill [...]

Radian6 acquisition – an endorsement of social media business value today

Full disclosure: I head international sales for Visible Technologies from their London office. Stephen Waddington (@wadds) said in a tweet this morning that he had gone back and re-read my Social CRM post from January on the news that Salesforce.com has bought Visible competitor, Radian6. Smart man is Stephen, because he linked my discussion about what [...]

Online Marketing Conference and Exhibition 2011 review

I was honoured to be asked to present a keynote at this year’s Online Marketing Conference & Exhibition held at the East Midlands Conference Centre, within the University of Nottingham’s campus. This post has been composed and published on the train back from Nottingham to London (thanks to East Midlands Trains free WiFi). The event [...]

Is 2011 the year of social? Early pointers provide positive signs

So many things in the early part of January are pointing to 2011 being a serious year for social media, and possibly the year when it comes of age and is plumbed into everything in a powerful and meaningful way. From where I sit at Visible Technologies, where I run international sales (everything outside of [...]

Do it yourself social media monitoring – not for the faint hearted or the IT department

For the second time in as many months, a potential client has informed me that “the internal IT team are developing and evaluating their own home-grown social media monitoring platform”. This either points to the fact that the entire social media monitoring industry has failed, or the IT departments think they can build a better/faster/cheaper [...]

So we’re all bloggers now are we?

I spied an interesting article in a recent Independent “Viewspaper” section (consumed on the iPad of course) titled “Welcome to Planet Blog: How blogging has taken over the world” that basically said we are all bloggers now. This got me thinking – firstly is this true, and also what is the status of the “pure” bloggers [...]

Reputation Online Live: Navigating the online monitoring jungle 9th July in London

This coming Friday, 9th July 2010 Reputation Online will be hosting an event at the London Hesperia hotel in Victoria titled “Navigating the online monitoring jungle“. Having recently presented to an agency who said they had “shortlisted” 12 other monitoring companies, I know that this will be of great interest to those who want to start on [...]

Going beyond the social media buzz conference July 14th in London

On July 14th between 4-6pm  Visible Technologies is sponsoring an event at the IAB in London looking at the “buzz about the social media buzz”. The team at brand-e.biz has assembled a fantastic line-up including Chris Clarke, Global Chief Creative Officer, LBi on leveraging social media for the Conservative Party Robin Grant of We Are [...]

Daily Mail article on social media critical of companies that actively seek consumer feedback

It must be a slow news week, because a recent Daily Mail article by Jason Lewis titled How ‘BT Sarah’ spies on your Facebook account: secret new software allows BT and other firms to trawl internet looking for disgruntled customers seems to suggest that companies that are actively seeking our customer feedback on public websites [...]

Visible Technologies Expands International Presence – launches London office

It’s nice to be able to welcome the rest of the Visible crew to the UK. WPP Company Establishes European Headquarters to Support Growing Demand for Comprehensive Social Media Monitoring Solutions Visible Technologies, a leading provider of social media monitoring and engagement solutions, today established its European headquarters in London. This will enable Visible Technologies [...]

Visible Technologies Secures $22 Million in Funding

I’ve worked with some pretty exciting companies and teams over the years, and I’m delighted to be helping Visible Technologies expand internationally.  Today they have announced a new round of funding ($US22M), and I can tell you that the future looks very bright indeed for this smart company that is helping brands and agencies navigate [...]