LondonCalling.co » thoughts on all things social and mobile

RSS

Carnival of the mobilists 169 at Chetan Sharma’s AORTA

Over at Chetan Sharma’s excellent Always On Real Time Access, you will see a gathering of mobilists in the form of the following Ajit Jaokar, Tomi Ahonen, Martin Sauter, Russell Buckley, Some Aussie guy, Barbara Ballard, Judy Breck and James Pearce among others      Also, time for a shout-out to our friends at MOMO Amsterdam. They [...]

Retail marketing analytics need to leverage mobile as a channel

I attended a very interesting evening at the Institute of Directors in London on Monday on marketing analytics. Speaking was Robert Diamond who is MD of Emnos, who run Europe’s largest loyalty program, and are competitors to Dunnhumby in the marketing analytics space. In Robert’s excellent 50 minute presentation, he did not mention mobile once!  [...]