As I travel around the UK and the US speaking to agencies about PeopleBrowsr and Kred, it is usually towards the end of my presentation when a familiar question is posed. “…so once you have identified these influential bloggers, what do you do with them?” The question comes up a lot, and I am very [...]
By Andrew Grill
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Posted December 27, 2011
in social media
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Tagged blogger, blogger best practices, blogger engagement, blogger engagement tips, blogger tips, Bob Rapp, Camilla, clarence house, diamond jubilee, diamondjubilee, Duke and Duchess of Cambridge, engagement best practices, engaging with bloggers, golden jubilee, HM Queen, influencer management, influencer measurement, influencers, kred, Mark Hopkins San Francisco, PeopleBrowsr, Phillip Schofield, PR, Prince Charles, Prince William, Princess Catherine, Queen, queen tweets, royal protocol, royal twitter protocol, schofe, social media, social media best practice, social network, tech crunch, textbook blogger engagement, tweet suite, twitter, twitter best practice, twitter protocol, vf360, vodafone 360
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Twitter should not be seen as a problem for companies, instead it could be the perfect solution, but only if we move from hearing to actually listening. Until now, we may have thought it was just ourselves that had a bad experience with companies, as everyone else receives great customer service from their [insert any [...]
By Andrew Grill
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Posted November 3, 2010
in social media
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Tagged ad age, adage, bt, ceo, chief executive, complaits, customer complaints, customer service, customer service issues, destroy twitter, dim bulb, great customer service, hearing, Jonathan Salem Baskin, Listening, newspaper, ombudsman, PR, product development, product feedback, self publishing, social intelligence, TIO, twitter, twitter tax, vodafone
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I wrote this article for a leading Australian business magazine, but I thought it worth sharing here also. If you know all about Foursquare already then there is no need to read this post! It does however contain some “top tips” towards the end of the piece. The first question many of you may be asking [...]
By Andrew Grill
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Posted September 22, 2010
in social media
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Tagged 4sq, adelaide, australia, business, check-in, checkin, facebookk, foursqauare, Foursquare Mayor, Foursquare Mayor offer, Foursquare offer, mayor, melbourne, PR, press, social media, sxsw, sydney, twitter
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No doubt many people around the world are aware that Eurostar passengers were subjected to some fairly uncomfortable experiences over the weekend as 5 Eurostar trains broke down as they entered the Channel Tunnel. The issue seems to be the rapid change of temperature a the trains entered the channel tunnel from the French side [...]
By Andrew Grill
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Posted December 20, 2009
in social media
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Tagged @little_break, channel tunnel, crisis management, dave black, euro star, euro star picture, Eurostar, eurostar crisis, eurostar moment, eurostar photo, eurostar pic, eurostar pics, eurostar picture, eurostar twitter, little break, mobile optimised, mobile website, operations delivers, PR, public relations, Rachel Clarke, Robin Grant, social media, social media gap, tech crunch, techcrunch, twitter crisis, we are social
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Hat tip to Barry Hurd over at 123 Social Media. He wrote an interesting post on PR companies and blogging. In true social media fashion, I was alerted to the blog via a tweet from Amelia Torode (@nylonmeals of VCCP fame). In the post, Barry asks if current communication firms that are lacking a cohesive social [...]
Mobile Europe TV (part of the leading industry publication Mobile Europe) interviewed a range of companies at MobileWorld Congress in Barcelona in February 2008. Andrew Grill was interviewed by Mobile Europe TV on the Seeker Wireless solution around Fixed Mobile Substitution and Mobile Advertising. Click the picture to view the video or visit the Mobile Europe [...]
By Andrew Grill
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Posted February 20, 2008
in media
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Tagged 3gsm, andrew grill, europe, interview, mc, mobile, mobile workd congress, PR, press, tv
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I was recently interviewed by Richard Tucker (a fellow Aussie) from inbabble.com during a recent media tour for Seeker Wireless. He kindly blogged about the intereview – produced below with his permission. Interview: Andrew Grill, Seeker Wireless, on their location based technology Seeker Wireless provides location awareness technology for mobile phones, but rather than offer [...]
By Andrew Grill
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Posted November 8, 2007
in PR
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Tagged andrew grill, fixed mobile substitution, fms, home zone, homezone, inbabble.com, interview, PR, revenue leakage, seeker wireless, zone detection
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Innovative Fixed Mobile Substitution (FMS) solution delivered to consumers and businesses London, September 26, 2007 – Seeker Wireless, the world’s leading zone detection technology provider, and HP today announced that their joint Fixed Mobile Substitution (FMS) solution has been deployed to deliver virtual fixed-line services via mobile phones in Eastern Europe. The solution has been [...]
Interview: Andrew Grill, GM Sales and Marketing of Seeker Wireless on location based services Seeker Wireless has developed solutions to provide location based services on existing unmodified 2G and UTMS handsets. I asked Andrew Grill, GM Sales and Marketing of Seeker Wireless an open question on his view of the future of wireless based location [...]
Appeared in The Australian July 18, 2006 Permission obtained from Author to reproduce in full here. Private details such as age, sex and income have always been valuable in the competitive commercial world. The more you know about your customers the better. Now another item is fast becoming the must-have personal detail – their location. Advances [...]
Also published on the Sydney Morning Herald website By BRAD HOWARTH (reprinted below with permission) May 16, 2006 One of the hardest parts of taking a new technology into a foreign market is finding the right people to talk to. Trade shows and government agencies play their parts but without personal introductions to the right parties, [...]
Sydney, 19 November 2004: Mobile marketing is set for a real boost with the introduction of new location based services, claims the newly appointed General Manager of Seeker Wireless, Andrew Grill. “The possibilities for LBS are endless. Everything from locating the whereabouts of a child, through to rendering assistance for roadside service or ordering a [...]
