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IAB UK expands mobile team with new appointment

IAB to drive research in the mobile industry with appointment of Alex Kozloff as dedicated mobile manager The Internet Advertising Bureau – the trade body for online and mobile advertising – has appointed Alex Kozloff, former media research manager at Unanimis, to expand its mobile research and education programme in the UK.  Working alongside head [...]

Carnival of the Mobilists 181 is at London Calling

This week the carnival comes to you from a city that has just hosted one of the word’s most famous sporting carnivals – the Wimbledon championships.  Last time we hosted the Carnival, it was the G20 that focused the eyes of the world on dear old London. As we all know by now, Roger Federer [...]

Mobile Monday Amsterdam video on mobile advertising

Shown below is the video of the talk delivered in Amsterdam to an enthusiastic audience of 400 people at Mobile Monday on 1st June 2009 titled:

“This time…it’s personal. How mobile challenges everything we thought we knew about advertising“.

New report from Tomi Ahonen details mobile stats in 2008

World renowned mobile commentator, Tomi Ahonen has just sent me a new report titled 7th Mass Media in 2008 which complements his recent book “Mobile as 7th of the Mass Media” and looks at the size of the mobile industry in 2008. I had the pleasure of meeting Tomi at the Future of Mobile conference [...]