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sneak peek at upcoming UK mobile advertising survey

Ahead of the UK mobile advertising conference to be held in London on June 15, where the results of a groundbreaking survey on UK mobile advertising usage will be revealed – we have some interesting stats that have just been released below: 64% of consumers would grant permission to receive mobile advertising if they are incentivised FIVE advertisements [...]

Mobile advertising ‘stalled by over-caution’ says UK survey

I picked up an interesting survey ahead of the UK Mobile Advertising conference to be held in June from James Cameron at Camerjam – full details below. Operators, brands and agencies all to blame, finds survey Over-cautious brands and advertising agencies are responsible for stalling the growth in the mobile advertising market, according to mobile [...]