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Mobile Monday Amsterdam #11 Monday June 1st

I’m absolutely thrilled and excited to have been asked to speak at MoMo (Mobile Monday) Amsterdam on Monday 1st June. The theme for MoMo #11 will be Visions on Mobile and I will be joined by some of the world’s best thinkers including Joseph Pine II – TED speaker & Multiverse guru Howard Rheingold – TED speaker & SmartMobs guru Jamais Cascio – [...]

By Andrew Grill | Posted May 18, 2009 in advertising | Tagged Alan Moore, Amsterdam, Augmented Reality, authenticity, experience economy, Howard Rheingold, Jamais Cascio, Joseph Pine II, June 1st, live stream, mass customization, mobile monday, mobile monday live feed, mobile sustainability, momo, MoMo 11, MoMo Amsterdam, momoams, multiverse, presentation, presenter, Robert Rice, smartmobs, speakerm, TED, this time it's personal, thought leader, Visions on Mobile | Comments (2)

Only you can save mobile advertising

John Tanner posted an excellent article recently over on Telcomasia.net titled “Only you can save mobile advertising” I met with John in Barcelona at Mobile World Congress and apparently our discussion there promoted his thinking and this article – glad I helped fuel the debate John. His byline for the article is “The real value [...]

By Andrew Grill | Posted May 4, 2009 in advertising | Tagged 3 P's, 3p mobile advertising, Andrew Grlll, behavioural targeting, Fast Company, frequency, futurist, Gigafone, google, Jamais Cascio, John Tanner, mobile advertising, opinion, pay tv, reach, relevance, relevance is the new reach, remote record, save advertising, sky, smartphone, telcomasia.net, Telcoms.Asia, telecom asia, telecomasia, thought leadership | Comments (0)