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Mobile advertising ‘stalled by over-caution’ says UK survey

I picked up an interesting survey ahead of the UK Mobile Advertising conference to be held in June from James Cameron at Camerjam – full details below. Operators, brands and agencies all to blame, finds survey Over-cautious brands and advertising agencies are responsible for stalling the growth in the mobile advertising market, according to mobile [...]

User preferences now becoming more important for mobile services

Last Friday I was in the Hospital Club in Covent Garden, where I am a member. Another guest came up to me and introduced himself – saying he had seen me present at the Every Single One of Us Powwow event in January. We spoke for a few minutes about a new mobile proposition he [...]

Jonathan MacDonald interviews Andrew Grill

I was honoured to be interviewed on camera by Jonathan MacDonald about mobile advertising as part of the everysingleoneofus project. I rarely watch myself back on video but I was very pleased with the result.  On the 17 minute video below, Jonathan MacDonald and I talk about many of the issues facing mobile advertising today [...]

Mobile advertising thought leaders share their views on video

This week over at Mobile Industry Review, my good friend and fellow mobile advertising evangelist, Jonathan MacDonald from Ogilvy is hosting a series of video interviews with thought leaders in the mobile advertising space. In the words of Ewan MacLeod from MIR I envisioned Jonathan inviting five guests that he really, really rates — connected to the mobile advertising arena [...]

Every Single One of Us Powwow Thursday January 15th 18:15 at the ICA

The long awaited Everysingleoneofus powwow will be held in London on Thursday 15th January starting at 18:15 at the Institute of Contemporary Arts in Central London. Make sure you register for this event as we are expecting a capacity crowd. Some more details on the event below. Venue: Institute of Contemporary Arts: Nash Room – [...]