While in Australia in July I had the opportunity to present to a room full of people who had never used twitter. I was also able to sign them up in real time and introduce them to a new medium. This was incredibly humbling as it allowed me to peek into the minds of those [...]
By Andrew Grill
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Posted October 13, 2010
in social media
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Tagged australia, business, corporate, corporate tweeting, Eurostar, getting started with twitter, hotmail, twitter, twitter for business, vodafone
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I wrote this article for a leading Australian business magazine, but I thought it worth sharing here also. If you know all about Foursquare already then there is no need to read this post! It does however contain some “top tips” towards the end of the piece. The first question many of you may be asking [...]
By Andrew Grill
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Posted September 22, 2010
in social media
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Tagged 4sq, adelaide, australia, business, check-in, checkin, facebookk, foursqauare, Foursquare Mayor, Foursquare Mayor offer, Foursquare offer, mayor, melbourne, PR, press, social media, sxsw, sydney, twitter
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I landed in Sydney at 5:30am on Saturday from London and by the time I had arrived at the hotel and checked in, the TV channels were buzzing with the news that the Prime Minister, Julia Gillard was about to call a Federal Election. All of the commentators were calling this the “twitter election” as apparently [...]
By Andrew Grill
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Posted July 18, 2010
in social networking
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Tagged #ausvotes, ABC news 24, AEC, AEC website, August 21, australia, Australia House, australian election, australian election postal vote, channel 7, channel 9, dfat, election, Electoral Commission, expat Australian, High Commission, how to vote in the Australian 2010 election, Julia Gillard, Liberals, politics, postal vote, postal vote form, Prime Minister, Sky News, social media, social networking, Tony Abbott, twitter, twitter election, UK postal vote, voting from the uk, voting in the australian election, voting overseas
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Brad Howarth, writing for B&T Magazine in Australia has published a “Top 50 Australian marketing blogs” list. Each year B&T look at the blogosphere in Australia and anoint their top 50. This is their definitive list for 2009 and comes from the work of Julian Cole at Adspace-pioneers.blogspot.com. Interesting that a mobile blog scrapes in at number [...]
By Andrew Grill
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Posted June 12, 2009
in blogs
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Tagged Acidlabs, Adspace pioneers, australia, australian mobile market, australoan market perspectives, Bannerblog, Brad Howarthm, bt, Imspiration Room Daily, Julian Cole, Laurel Papworth, london calling, Marketing Magazine, mobile advertising, mobile marketing, Mumbrella, Servant of Chaos, social media, top 50 blogs, top 50 marketing blogs, top mobile blog, Young PR
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Following a week of intensive meetings in Sydney, I thought I would pull my thoughts and observations together on the differences between the UK and Australian mobile markets. For those not familiar with my background, I am Australian and spent 11 years in Sydney working in the telco and online space. I have spoken to [...]
By Andrew Grill
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Posted May 5, 2009
in australia
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Tagged 3, australia, australian mobile market, australian perspective, capped plans, Jennie Bewes, mobile advertising, mobile broadband, online, optus, part 1, telstra, twitter, vodafone
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Many of you will remember that I am a big fan of the Australian TV show The Gruen Transfer, and I was one of the first UK bloggers to post about it when the show launched in July 2008. There has been much speculation about the UK taking the series, and in this week’s Campaign [...]
By Andrew Grill
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Posted May 3, 2009
in advertising
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Tagged ABC, akqa, australia, bbc, BBC3, campaign, Campaign magazine, DDB, Georgina Murray-Burton, gruen, gruen transfer, James Hilton, Richard Huntington, Saatchi & Saatchi, Wil Anderson
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This week sees London host two important events, one being the G20 meeting, the other is carnival of the mobilists, hosted right here in London at London Calling. For those of you who don’t know much about the carnival – have a look at www.mobili.st and to the one person this week who emailed me thinking [...]
By Andrew Grill
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Posted March 29, 2009
in carnival
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Tagged 3g enabled, 7th mass media, Africa mobile costs, Ajit Jaokar, Amazon kindle, America, andrew grill, australia, Barack Obama, blogs, carnival, carnival 167, carnival of the mobilists, Chetan Sharma, china, clud services, cotm, Dennis Bournique, embedded clients, eu, european union, G-20, G20, G20 mobile summit, G20 summit, G20 summit special edition, geekcast.fm, Gordon Brown, india, iphone, iPhone myth buster, James Cooper, Kevin Rudd, london calling, Luxembourg, Martin Sauter, mjelly, mobile, mobile advertising evangelist, mobile blogger, mobile broadband, mobile markets, mobile opinion, mobile sensors, mobile social networking, mobile tribe, mobili.st, mobility, Per-Fredrik, sydney, Tomi Ahonen, twitter, United Kingdom, us iphone traffic, wap review, wireless moves
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I spied an interesting article in the Sydney Morning Herald a few months ago, and this post has been in draft for too long – so time to publish, as it is still relevant. As an expat Australian who spent a few years at Telstra, and was directly involved with the Publicis Mojo team on the [...]
By Andrew Grill
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Posted November 30, 2008
in advertising
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Tagged australia, Bill Obermeier, just get me Telstra, marketing, mobile advertising, mojo, Myne, permission, preference, privacy, publicis mojo, telstra
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ComTel Corporation Limited has launched what they claim is Australia’s first advertising subsidised mobile phone service ahead of the anticipated surge in mobile advertising growth down under. The model looks similar to that of Blyk, currently operating in the UK. Update: Jonathan Macdonald (who was instrumental in setting up Blyk in the UK) points out in a comment [...]
I found this scan of a full page magazine still in my website image files, and thought I would publish it to show while things have changed, in some cases they have stayed the same. This was a full page house ad that appeared in the “Business Review Weekly” in Australia in 1999. [...]
I’ve just come across an excellent article by Emily Freeman (a subscriber to this blog) on mobile advertising in Australia. As an antipodean (and recently described as one of the “Antiopdean mobile mafia” living in London), I was keen to hear how mobile advertising is being adopted in my old home. Her article provides a [...]
The Australian launch of high accuracy location based services became one step closer with the news that local LBS solution provider Seeker Wireless has achieved sub 100m location accuracy in the Sydney CBD using standard GSM handsets. Seeker Wireless have been developing high-accuracy, low-cost location based services that utilise existing handsets, and GSM networks. General [...]
Sydney, 19 November 2004: Mobile marketing is set for a real boost with the introduction of new location based services, claims the newly appointed General Manager of Seeker Wireless, Andrew Grill. “The possibilities for LBS are endless. Everything from locating the whereabouts of a child, through to rendering assistance for roadside service or ordering a [...]
This was a webcast I delivered back in August 2000 – how things have changed since! In my 15 minute talk, I cover ADSL, portals and mobile internet. One quote from the video was that in 2000, 40% of Australians had a mobile. Watch the video below or read the transcript. Hello and welcome. [...]
By Andrew Grill
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Posted August 8, 2000
in future
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Tagged 2000 technology predictions, 3G, ADSL, andrew grill, application service provider, australia, e-commerce, ecommerce, future technology predictions, futurist, gsm, Networked, Nicholas Negroponte, portals, sydney, Sydney 2000 Olympics, Sydney Olympics, telstra
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