Interesting news today that UK mobile operator O2 is seeing 1 million fewer customers calling their call centres, so they are investing £50M in more digital services. Quoting from the press release: O2 today set out bold plans to re-define its customer service offering to better respond to growing demand from customers wanting to be [...]
You’ve probably never heard of Santiago Swallow, Expert on Inauthentic Identity, Author of “Self’”. I had not heard of him either until last week when I came across an article in Quartz titled “How to become internet famous for $68” by Kevin Ashton, known for inventing the term “The Internet of Things“. If you enjoyed this [...]
Most people who work in or around social media will have heard about the “Oreo moment” at this year’s Superbowl. To recap, the game was plunged into darkness for a full 33 minutes due to a power failure at the stadium, and the one brand that everyone remembers from this is Oreo thanks to the [...]
I had a fascinating discussion with Helen Kennedy from Leeds University this week. She approached me about an interview to support her research and book about social media monitoring. During our interview, she was particularly interested on my view, and the view of the industry on the status of “public” social media posts. In particular, [...]
As someone who has been using a customised URL shortener for around 3 years, I take a keen interest in brands and bloggers that set up their own short domain for sharing content on social media sites. In fact you probably arrived at this post by clicking on the link lc.tl/virgin from my tweet, or [...]
I am pleased to announce that London Calling now has its own Android app – available in the app store! If you enjoyed this blog post you may like other related posts listed below. To receive future posts as you can subscribe via email or RSS, download the android app, or follow me on twitter [...]
After reading so many stories about what is happening to FeedBurner (the RSS distribution service bought by Google in 2007), I have decided to say a final goodbye to the service. If you enjoyed this blog post you may like other related posts listed below. To receive future posts as you can subscribe via email [...]
Recently I have been writing and speaking more about social business than just social media. Many ask me “what is the difference?”, and “why should I care?”. I hope to answer both these questions in this post. If you enjoyed this blog post you may like other related posts listed below. To receive future posts [...]
Speaking at a recent event in the US, and as reported by Forbes, Ginni Rometty, CEO of IBM believes that big data, social, and data analytics are the 3 areas which will give companies a competitive advantage. If you enjoyed this blog post you may like other related posts listed below. To receive future posts [...]
I received this email today (as did other fellow bloggers) from a mobile ad company. Click on the graphic to read in full (I have changed the name of the company to xxxxxx) and hidden the sender’s name. If you enjoyed this blog post you may like other related posts listed below. To receive future [...]
Eagle eyed London Calling readers will have noticed that this blog has taken a closer look at the effects of digital disruption over the last few months. Not only do I enjoy writing on this topic, I believe it is at the centre of CEO thinking across the world today. This was borne out by [...]
I was at a South Australia Club function last night and spoke with Melissa Hay (@milliesteps) about her experience with Twitter. She mentioned that Tahlia Dolan (@tahlialon) a colleague from the South Australian Government office in London had only joined twitter when at an Australian Business event and a trip to Australia with Qantas on [...]
About once or twice a week I get emails like this via my website (click to expand). If you enjoyed this blog post you may like other related posts listed below. To receive future posts as you can subscribe via email or RSS, download the android app, or follow me on twitter @andrewgrill.
I see many companies that are trying to get on the social media bandwagon, so they can say they are “doing social”. I’m not not talking about companies just setting up a Twitter feed, or a Facebook page – instead those companies that want to encourage their workforce to start to really use social media, [...]
Any business must learn to deal with negative feedback. It is a fact of life that just as not everyone may like you as a person, people may not like your brand or product for one reason or another. Over my career I have been fortunate to be trusted as the brand ambassador and public [...]
Over the past several posts I have been looking at the excellent Capgemini report on digital leaders. To understand this post, you may need a quick refresher on the four types of digital maturity: fashionistas, digerati, beginners and conservatives. The diagram below and this post will help. If you enjoyed this blog post you may [...]
As some of you may know, I am hosting an event in New York on the 6th February for Kred, the company I am CEO of. The event is an opportunity to bring together key influencers in the New York area with top NY brands and agencies, for a chance to meet, talk about social [...]
Over the last week, two large operators – one in Australia and one in the UK have changed data price plans as a result of strong feedback on social networks. This is a pleasing trend, a mobile operators are apparently starting to listen to the feedback being provided via social media and making changes. The first example [...]
Following on from my earlier post about the Capgemini report: The digital advantage: How digital leaders outperform their peers, in this follow-up post I am going to look at their analysis of which industries have the most digital maturity. As a quick recap, in case you have not read my earlier post, the four types of [...]
I’ve just finished reading an excellent report form MIT Sloan and Capgemini looking at how firms that “get digital” are massively outperforming their peers. The report, titled “The Digital Advantage: How digital leaders outperform their peers in every industry” has been 2 years in the making, with some 391 large companies surveyed. If you enjoyed [...]
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