London Calling » social media

Porter Gale Joins Kred

Former Virgin America VP Marketing to Advise on Kred Stars and Kred Leaders Programs SAN FRANCISCO, CA (Jan 26, 2012) - Kred, a leader in influence measurement, announced today that Porter Gale has been named Lead Advisor of its Kred Stars and Kred Leaders programs. Gale will be Kred’s chief evangelist to marketing executives and influence marketing [...]

By Andrew Grill | Posted January 26, 2012 in social media | Tagged @andrewgrill, andrew grill, CMO, Hayzlett Group, influence, Jeff Hayzlett, Jeffrey Hayzlett, kred, Kred leaders, kred.com, online influence, PeopleBrowsr, portergale, Virgin America | Comments (3)

Textbook example of blogger engagement – courtesy of HM the Queen

As I travel around the UK and the US speaking to agencies about PeopleBrowsr and Kred, it is usually towards the end of my presentation when a familiar question is posed. “…so once you have identified these influential bloggers, what do you do with them?” The question comes up a lot, and I am very [...]

By Andrew Grill | Posted December 27, 2011 in social media | Tagged blogger, blogger best practices, blogger engagement, blogger engagement tips, blogger tips, Bob Rapp, Camilla, clarence house, diamond jubilee, diamondjubilee, Duke and Duchess of Cambridge, engagement best practices, engaging with bloggers, golden jubilee, HM Queen, influencer management, influencer measurement, influencers, kred, Mark Hopkins San Francisco, PeopleBrowsr, Phillip Schofield, PR, Prince Charles, Prince William, Princess Catherine, Queen, queen tweets, royal protocol, royal twitter protocol, schofe, social media, social media best practice, social network, tech crunch, textbook blogger engagement, tweet suite, twitter, twitter best practice, twitter protocol, vf360, vodafone 360 | Comments (6)

Google UK online education program is spot on

Over the last few months in the UK, Google has been running what I believe is an excellent campaign to educate users on the finer points of web security, and how websites use your data – and what you can do to control this access. Google have the money and the reach to pull this [...]

By Andrew Grill | Posted December 14, 2011 in social media | Tagged citizen advice bureau, good to know, google ad campaign, google cookies, google data, google education, google good to know campaign, google newspaper ads, google security, google.google uk, location, online safety, staying safe online, website location, your data on google | Comments (0)

using social media for business development – the art of the eTap on the shoulder

Like many London calling readers, part of my role involves business development where you are trying to drum up new business from people you have not yet met. I remember my first “sales” call back in 2001 when I had just taken the position of CEO of PropertyLook, an online commercial property marketplace. Having held [...]

By Andrew Grill | Posted December 11, 2011 in social media | Tagged business development, etap, LinkediIn, linkedin profie, PropertyLook, sales, twitter, twitter linkedin, viewed my profile, WVMP | Comments (0)

Millennials were the talk of Pivot Conference in NYC. Haven’t we heard this before?

I was fortunate enough to attend the Pivot Conference in New York last week. The event was organised by Brian Solis, and had some excellent speakers. Much of the first morning was spent talking about “millennials” and how to market to them. The conference venue was the Crowne Plaza right on Times Square, and perhaps [...]

By Andrew Grill | Posted October 28, 2011 in social media | Tagged Australian Financial Review, Brian Solis, brw, Business Review Weekly, dot-com, dotcom, dotcom boom, Gen X, Gen Y, generaton X, millennial, millennials, pivot conference, telstra, telstra.com, time, Time Magazine, Times Square | Comments (0)

Was Ham radio the first true social network? @JeffPulver and I think it was

I met up with @JeffPulver again on Monday in New York at the Pivot conference. He was speaking on a panel at a CMO lunch organised by @JeffreyHayzlett and we chatted afterwards. On the panel, Jeff mentioned that he was a Ham radio operator. For those Generation Y/ Millennials out there, Ham radio (also known as [...]

By Andrew Grill | Posted October 18, 2011 in social media | Tagged amateur radio, Ann Curry, CB radio, community, CQ CQ, Doctors Without Borders, ham radio, Jeff Hayzlett, Jeff Pulver, pivot conference, usairforce, VK5ZEZ | Comments (1)

Landmark Hotel London > another example of the hospitality industry getting social

This afternoon I had a look at my recent followers on Twitter in an idle moment (someone once said there are two types of twitter users, those who check their follower count and those that are lying)… I noticed that my newest follower was the famous Landmark Hotel in London (@Landmark_London). Intrigued as to why [...]

By Andrew Grill | Posted August 13, 2011 in foursquare, social media | Tagged foursquare, hospitality, Intercontinental Hotels, Intercontinental Mark Hopkins, Landmark Hotel, Mark Hopkins, Mark Hopkins San Francisco, San Francisco, spg foursquare, Starood Hotels Group, starwood, starwood rpeferred, twitter, Westin Hotels, Westin Market Street | Comments (2)

Bletchley park summer party photos

Presented here are photos from the Bletchley Park summer party held on August 4th. Sponsored by Google and organised by @dr_black it was a great afternoon, raising over £10,000 for the Museum, and even Jeremy Paxman from the BBC turned up! We also were fortunate enough to have a tour of the museum. Read the [...]

By Andrew Grill | Posted August 4, 2011 in social media | Tagged #bparty, bletchley, bletchley museum, Bletchley park, bombe machine, Dr_Black, enigma, google, Keremy Paxman, Peter Barron | Comments (0)

How secure is your password?

Found this via @charlesarthur and not sure if it is a phishing site, but what sort of number is 4 vigintillion years? from howsecureismypassword.net

By Andrew Grill | Posted August 4, 2011 in social media | Tagged @charlesarthur, charles arthur, how secure is my password, password, secure | Comments (0)

Battle of the MiFis here at Bletchley Park summer party

Here at the Bletchley Park Summer Party, I opened my laptop to tweet about @peoplebrowsr being on @mashable and I saw the following MiFi networks available. Nice bit of branding from @loudmouthman Read more about MiFis at http://lc.tl/dr

By Andrew Grill | Posted August 4, 2011 in social media | Tagged #bparty, @loudmouthman, Bletchley park, loudmouthman.com, MiFi, Nicholas Butler | Comments (0)

PeopleBrowsr UK is hiring! We are looking for super smart account managers

PeopleBrowsr is hiring in the UK! We need smart and social media savvy Account Managers to join our growing UK team. Details below – and please pass onto someone you think might be a good fit. Position: Account Manager (2), full-time positions Location: London Compensation: Competitive We want an Account Manager who understands the social [...]

By Andrew Grill | Posted July 18, 2011 in social media | Tagged Christabelle Tani, collective intelligence, job, Michelle Macarouna, PeopleBrowsr, peoplebrowsr hiring, peoplebrowsr uk, peoplebrowsr uk jobs, platform3, research.ly, social media analytics, social media jobs, social media uk, uk social media job | Comments (1)

PeopleBrowsr Names Andrew Grill as the UK CEO

Strategic Executive Joins San Francisco Based High-Tech Start Up London, England (June 7, 2011) – PeopleBrowsr, the high-tech social analytics and engagement company, has appointed Andrew Grill as CEO of UK operations. Grill joins PeopleBrowsr from Visible Technologies, where he was Head of International Client Strategy. Well-known amongst digital strategists and social media agencies, Grill [...]

By Andrew Grill | Posted June 7, 2011 in social media | Tagged 1000 days of twitter data, @andrewgrill, andrew grill, collective intelligence, Fox, Honda, Jodee Rich, Kodak, People Browser, People Browsr, Peoplebrowser, PeopleBrowsr, PeopleBrowsr API, PeopleBrowsr Labs, PeopleBrowsr UK CEO, research.ly, researchly, san francisco startup, SAP, social media, social media command center, social media command centre, twitter api, twitter firehose, twitter UK, visible technologies, vodafone, Westfield | Comments (3)

What brands can learn from the UK #superinjunction issue

Those of you in the UK will know that over the last few weeks, twitter has made the front page of the UK newspapers as part of the #superinjunction issue. While I was in the US a few weeks ago, I was asked constantly about the difference between the US and UK adoption of social [...]

By Andrew Grill | Posted May 18, 2011 in social media | Tagged blogs, celebrities, facebook, Fred Goodwin, gagging order, Jeremy Hunt, Parliamentary Privelidge, privacy, social media, social network, super injunction, super-injucntion, superinjunction, Tiger Woods, twitter, UK courts, UK laws, uk privacy laws | Comments (1)

I remain a QR code skeptic – here is why

I am probably one of the world’s greatest advocates for anything mobile, except for one thing. QR codes, mobile barcodes – call them what you may. You see, in my eyes if you put a barrier in the way of a consumer redeeming something, or using a new technology then it will never really take [...]

By Andrew Grill | Posted May 6, 2011 in social media | Tagged blackberry, columbia, Fendi, high street, McDonald barcode, mobil ebardodes, nfc, NFC FAIL, normob, qr code, QR codes, qr fail, QR reader, qr skeptic, sceptic, skeptic, times, TV ad, waitrose, wave and pay | Comments (31)

Radian6 acquisition – an endorsement of social media business value today

Full disclosure: I head international sales for Visible Technologies from their London office. Stephen Waddington (@wadds) said in a tweet this morning that he had gone back and re-read my Social CRM post from January on the news that Salesforce.com has bought Visible competitor, Radian6. Smart man is Stephen, because he linked my discussion about what [...]

By Andrew Grill | Posted March 31, 2011 in social media | Tagged enterprise social media, kelly pennock, radian 6, Radian6, Radian6 acquisition, salesforce, salesforce buys radian6, salesforce.com, social intelligence, social media, social media monitoring, stephen waddington, visible intelligence, visible technologies, wadds | Comments (0)

Online Marketing Conference and Exhibition 2011 review

I was honoured to be asked to present a keynote at this year’s Online Marketing Conference & Exhibition held at the East Midlands Conference Centre, within the University of Nottingham’s campus. This post has been composed and published on the train back from Nottingham to London (thanks to East Midlands Trains free WiFi). The event [...]

By Andrew Grill | Posted March 21, 2011 in social media | Tagged #omce2012, about.com, AT&TNottingahm, backtweets, conference, DK, east midlands conference centre, emcc, flickr, Getclicky, gogle alerts, google, google profile, Graham Jones, grahamjones, iPad, klout, left prefrontal cortex, managefilter, mediasnackers, mobile, peerindex, prefontal cortex, slideshare, social, social media, social networking, Tippex, tweetdeck, University of Nottingham, url shortener, visible intelligence, visible technologies | Comments (2)

Best practice for social media in a crisis. Case study: Vodafone UK

Last March, a major Vodafone outage in the UK caused by a break-in by thieves at their Basingstoke facility highlighted how social media can and should be used in a crisis. I am a loyal Vodafone customer (@vodafoneUK would probably call me an honorary Ambassador), so while the outage was annoying, I am not looking to leave [...]

By Andrew Grill | Posted March 1, 2011 in crisis management, social media | Tagged @vodafoneUK, basingstoke, Basingstoke break-in, basingstoke facility, basingstoke issues, crisis management, crisis management case study, crisis update, euro star, Eurostar, eurostar twitter, Gatwick airport, gatwick airport closed, gatwick airport twitter, gatwick snow, gatwick twiter updates, gatwick twitter, LGW, social media crisis, social media.crisis management, twitter crisis management, twitter tax, VF UK, VFUK, vodafone, vodafone basingstoke vodafone break-in, vodafone best practice, vodafone break-in, vodafone breakin, vodafone crisis, Vodfone, war room | Comments (8)

Visible Intelligence tool now includes powerful influencer analysis

Nice to finally be in a position to talk about one of my favourite clients, John Lewis, included here in the release about the new Visible Intelligence influencer tool launched today. Contact me if you would like to see it in action. BELLEVUE, Wash., February 24, 2011 To help enterprises unlock the business value of their [...]

By Andrew Grill | Posted February 24, 2011 in social media | Tagged Clay McDaniel, competitive intelligence, Emma McLaughlin, enterprise social media, Home Depot, influencer, influencer identification, Jason Shockley, John Lewis, kelly pennock, klout, peer index, postrank, social intelligence, Spring Creek Group, topic discovery, visible, visible intelligence | Comments (3)

Great example of Australian politician using social media for election campaigning

I noted with interest a new website haveabeerwithmike.com.au which has been launched to support Mike Baird (@mikebairdmp), the current Member for the Seat of Manly, one of Sydney’s beach suburbs. In the great Aussie tradition of “having a beer”, Mike not only invites you to book him for a beer/coffee/chat via the website, but also [...]

By Andrew Grill | Posted February 1, 2011 in campaigning, elections, social media | Tagged @mikebairdmp, elections, facebook, hustings, Kristina Keneally, Liberal Party, march 2011 election, member for Manly, Mike Baird, Mike Baird MP, NSW, nsw election, NSW Labor Government, social media campaigning, social media election, twitter | Comments (4)

Is 2011 the year of social? Early pointers provide positive signs

So many things in the early part of January are pointing to 2011 being a serious year for social media, and possibly the year when it comes of age and is plumbed into everything in a powerful and meaningful way. From where I sit at Visible Technologies, where I run international sales (everything outside of [...]

By Andrew Grill | Posted January 27, 2011 in social CRM, social media | Tagged crm, facebook, Saints, salesforce, salesforce.com, social, social intelligence, social listening, social media, social media credentials, social media handles, social media monitoring, SPSC, St Peter's Adelaidde, St Peter's College, St Peter's Old Scholar's Association, twitter, visible technologies | Comments (7)

US vs UK use of social media as a call to action

Being based in the UK, it is hard to understand exactly how the US and UK differ when it comes to social media initiatives, and the embedding of social media into everyday marketing and advertising. Over the last week, I have been fortunate enough to be in both Seattle and San Francisco to see how [...]

By Andrew Grill | Posted January 18, 2011 in social media | Tagged @nationalrailenq, @pastamoto, @watsoncomedian, @westfieldsfc, facebook, Mark Watson, Pasta Moto, Royal Parks, twitter, Westfield, Westfield San Francisco Centre, Westfield social media | Comments (11)

Why hospitality and social media are such a good fit

While many companies are still coming to grips with how they need to change their approach as a result of the rise and rise of social networks, one industry is well placed to capitalise on it right now. Well before Facebook was even a glint in Mark Zuckerberg’s eye, the Hospitality industry has been delivering [...]

By Andrew Grill | Posted January 17, 2011 in social media | Tagged customer service, hospitality, Hyatt Canberra, icmarkhopkins, Intercontinental, International Hotels Group, Mark Hopkins, Mark Hopkins San Francisco, San Francisco, social media, social networks, Suite, twiter | Comments (7)

The future is bright in 2011 and the future is digital

John Wren, chief executive of Omnicom was quoted recently in the FT saying that the advertising group planned to introduce a technical education programme for all its 63,000 employees to teach them the ways of Google, Facebook and other online media. According the the FT, Omnicom is to accelerate its push into digital media and [...]

By Andrew Grill | Posted December 30, 2010 in advertising, social media | Tagged digital training, financial times, FT, Global Counsel, google, John Wren, Martin Sorrell, Obama, Omicom, Omnicom, Omnicom Media Group, Peter Mandelson, Sir Martin Sorrell, tim bradshaw, wpp | Comments (7)

Proof that the mobile really is personal media

I read with interest the news that there is to be a class action brought against Apple for allegedly allowing personal information gleaned from iPhones and iPads to be sold to advertisers. Apple is being sued sued over claims that applications for the company’s iPhone and iPad transmit users’ personal information to advertising networks without [...]

By Andrew Grill | Posted December 29, 2010 in social media | Tagged Alan Moore, apple class action, class action, iPad, iphone, iPod, mobile, mobile advertising, mobile marketing, mobile social media, peer advocacy, personal information, personal media, personal media device, social networkigng, the glittering allure of the mobile society | Comments (1)

One to watch in 2K11 is custom profile site about.me

Following on from my recent post about trends to watch in 2011 (now apparently to be called 2K11), thought I would post about a site worth watching in 2011. I first came across about.me from a link on a person’s twitter bio that directed me to a profile at the site. The simplicity of about.me [...]

By Andrew Grill | Posted December 21, 2010 in social footprint, social media | Tagged 2011, 2K11, about, about me, aboutme, aggregation, analytics, aol, AOL acquires about.me, custom profile, dashboard, digital footprint, early adopter, facebook, faebook, flavors, flavors.me, flickr, google, linkedin, name search, one to watch, personal analytics dashboard, personal branding, reputation management, seo, slideshare, social brand, social branding, social footprint, social profile aggregation, trends 2011, twitter, twitter bio | Comments (2)

Firefly Millward Brown’s 10 rules for engaging with social media

I picked this up while browsing for something else but thought it worth posting. Market research company Firefly Millward Brown recently presented the results of the first global qualitative research study into consumers’ general attitudes and behaviors towards brands in social media. A summary of the findings is below – more information can be obtained here. [...]

By Andrew Grill | Posted December 20, 2010 in social media | Tagged firefly, firefly millward brown, millward brown, rules, social media, social media behaviour, social media face, top 10 social media | Comments (6)

Social media trends to look out for in 2011

In 2010, we saw Social Media come into its own, with large and well-known companies in Australia and Europe following the US lead by sitting up and taking notice of this new and demanding channel. No longer is social media seen as a “nice to have”. it is now a permanent line item on all [...]

By Andrew Grill | Posted December 16, 2010 in social media, trends | Tagged #twitdef, @bbclaurak, Asa Wahlquist, bbc, corporaate social media, facebook, FedEx, Greenpeace, Jeremiah Owyang, journalism, Julie Posetti, Katie Jacobs Stanton, Katie Stanton, ketchum, Laura Kuenssberg, london calling twitter, MediaCom, mobile and social, monitoring tools, Nestle, peer advocacy, social crm, social media, social media marketing, social media monitoring, social search, twitter, twitter London, twitter London Calling, twitter London HQ, WOMMA | Comments (5)

FT.com Publishes ‘Mobile in the Boardroom’ Report

New report finds that business professionals are significantly more willing to pay for online mobile content than consumers. • 60 per cent of business professionals use their handsets to browse content on the mobile web • Over 40 per cent of business professionals use their handsets to access news and current affairs content • iPhone [...]

By Andrew Grill | Posted December 9, 2010 in social media | Tagged financial times, FT mobile, FT mobile boardroom report, ft.com.Steve Pinches, mobile, mobile in the boadroom | Comments (1)

Bonfires & Fireworks – Daren Rubins of PHD compares social media with bonfires

In this week’s Campaign Magazine, there is a good review of the recent Haymarket Brand Media and News International Big Digital Debate – held on 19th November in London. I can’t find the copy online, as it is a “promotion” in the magazine, but one comment by Daren Rubins who is the Managing Director of [...]

By Andrew Grill | Posted December 7, 2010 in social media | Tagged 19 november, advertising, advertising.communites, agencies, Alex Hole, big digital debate, Bonfire, bonfires and fireworks, Burger King, clients, community, Daren Rubins, David Hilton, facebook, Firework, Grant Millar, haymarket media, media owners, Media Square, News International, phd, Roger Parry, Sarah Power, social media, Sony Ericsson, Stephen Haines, traditional agency, traditional media, Vizeum, YouGiv | Comments (1)

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