Former Virgin America VP Marketing to Advise on Kred Stars and Kred Leaders Programs SAN FRANCISCO, CA (Jan 26, 2012) - Kred, a leader in influence measurement, announced today that Porter Gale has been named Lead Advisor of its Kred Stars and Kred Leaders programs. Gale will be Kred’s chief evangelist to marketing executives and influence marketing [...]
By Andrew Grill
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Posted January 26, 2012
in social media
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Tagged @andrewgrill, andrew grill, CMO, Hayzlett Group, influence, Jeff Hayzlett, Jeffrey Hayzlett, kred, Kred leaders, kred.com, online influence, PeopleBrowsr, portergale, Virgin America
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As I travel around the UK and the US speaking to agencies about PeopleBrowsr and Kred, it is usually towards the end of my presentation when a familiar question is posed. “…so once you have identified these influential bloggers, what do you do with them?” The question comes up a lot, and I am very [...]
By Andrew Grill
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Posted December 27, 2011
in social media
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Tagged blogger, blogger best practices, blogger engagement, blogger engagement tips, blogger tips, Bob Rapp, Camilla, clarence house, diamond jubilee, diamondjubilee, Duke and Duchess of Cambridge, engagement best practices, engaging with bloggers, golden jubilee, HM Queen, influencer management, influencer measurement, influencers, kred, Mark Hopkins San Francisco, PeopleBrowsr, Phillip Schofield, PR, Prince Charles, Prince William, Princess Catherine, Queen, queen tweets, royal protocol, royal twitter protocol, schofe, social media, social media best practice, social network, tech crunch, textbook blogger engagement, tweet suite, twitter, twitter best practice, twitter protocol, vf360, vodafone 360
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Over the last few months in the UK, Google has been running what I believe is an excellent campaign to educate users on the finer points of web security, and how websites use your data – and what you can do to control this access. Google have the money and the reach to pull this [...]
By Andrew Grill
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Posted December 14, 2011
in social media
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Tagged citizen advice bureau, good to know, google ad campaign, google cookies, google data, google education, google good to know campaign, google newspaper ads, google security, google.google uk, location, online safety, staying safe online, website location, your data on google
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Some months ago, I was speaking to Paul Clarke (@paul_clarke) about his role on the Mayor’s Digital Advisory Board and what they were doing with public transport data. Specifically I asked “when will I be able to see how long it is until my bus turns up via my mobile?”. What I was after was [...]
By Andrew Grill
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Posted December 14, 2011
in mobile
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Tagged bus mobile service, bus tomes, londo bus arrivals, london, london bus, london bus mobile, london bus times, london buses, mobile bus times, mobile bus timetable, sms mobile uses, TFL, Transport for London, transport for london.bus countdown, when will my bus arrive
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There is a Clear Channel bus shelter on Kensington High Street (an upmarket suburb in London) that proudly shows a large NFC icon. As I have one of the few commercially available NFC handsets in the UK (a Blackberry 9900), I decided to turn on the NFC function and tap my phone on the big [...]
By Andrew Grill
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Posted December 11, 2011
in NFC
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Tagged @cc_play, blackberry 9900, bus stop advertising, bus stop nfc, canon christmas promotiom, canon winter cashback, cc_pay, Clear Channel, clear channel NFC, clearchannel twitter, digital out of home, dooh, kensington, kensington high street, londo nfc, london digital 6 sheet, nfc, nfc advertising, NFC FAIL, ooh, out of home, outdoor, outdoor advertising
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Like many London calling readers, part of my role involves business development where you are trying to drum up new business from people you have not yet met. I remember my first “sales” call back in 2001 when I had just taken the position of CEO of PropertyLook, an online commercial property marketplace. Having held [...]
By Andrew Grill
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Posted December 11, 2011
in social media
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Tagged business development, etap, LinkediIn, linkedin profie, PropertyLook, sales, twitter, twitter linkedin, viewed my profile, WVMP
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As many London Calling readers know, I travel a lot for work. I used to travel within Europe extensively, and have done the London-Sydney-London route more times than I care to remember. Lately, my role with PeopleBrowsr has seen me in San Francisco on a regular basis. One of the most popular posts on this [...]
By Andrew Grill
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Posted November 23, 2011
in mifi
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Tagged 3G, AT&T, AWS, data roaming, E585, E586, Huawei, Huawei E587, MiFi hotspot, PeopleBrowsr, R201, t-mobile, three, Three MiFi, Tmobile, Tmobile Sonic 4G mobile hotspot, Tmobile USA, UMTS.4G, vodafone
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I am in San Francisco at the moment, meeting with the PeopleBrowsr crew and some other key clients and partners. I arrived over the weekend, so had a chance to indulge in some retail therapy on a wet Sunday afternoon. What struck me is that everywhere I went, people were talking about or promoting Black [...]
By Andrew Grill
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Posted November 21, 2011
in mobile
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Tagged Alan Moore, allure of the mobile society, barcodes, Black Friday, Black Friday mobile deals, boxing dat sales, mobile only offers, mobile price check, New York Times, NYT, PeopleBrowsr, point of creative impulse, price comparison, qr code, tesco clubcard, thanksgiving, Thanksgiving sales
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I was at an event recently when I heard the following during a presentation: “we are VC funded so don’t have to worry much about hosting costs…” Having worked for about 6 startups over the last 10 years (none of them VC funded incidentally), this was probably the most arresting thing I have heard all [...]
By Andrew Grill
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Posted November 16, 2011
in venture capital
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Tagged bootstrap, bootstrapping, Business 2.0, controlling costs, dotcom, Fast Company and Red Herring, fundung, Gen X, gen y advice, Generation X, Generation Y, GenY, investment, startup blue sky, vc, vc funded, vc funding, venture capital, Wired
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I read with interest the piece in the Telegraph by Katherine Rushton titled London 2012 Olympics: chaos for mobile phones and the comments underneath the piece from outraged Londoners. For those of us for which this is our first taste of an Olympics in our home town or country, some of the antics such as [...]
By Andrew Grill
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Posted November 14, 2011
in mobile, olympics
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Tagged bt, facebook, Katherine Rushton, LOCOG, London 2012, London 2012 Olympics: chaos for mobile phones, o2, olympics, optus, sydney 2000, Sydney Olympics, telstra, twitter, Visa, vodafone
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I was fortunate enough to attend the Pivot Conference in New York last week. The event was organised by Brian Solis, and had some excellent speakers. Much of the first morning was spent talking about “millennials” and how to market to them. The conference venue was the Crowne Plaza right on Times Square, and perhaps [...]
By Andrew Grill
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Posted October 28, 2011
in social media
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Tagged Australian Financial Review, Brian Solis, brw, Business Review Weekly, dot-com, dotcom, dotcom boom, Gen X, Gen Y, generaton X, millennial, millennials, pivot conference, telstra, telstra.com, time, Time Magazine, Times Square
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I met up with @JeffPulver again on Monday in New York at the Pivot conference. He was speaking on a panel at a CMO lunch organised by @JeffreyHayzlett and we chatted afterwards. On the panel, Jeff mentioned that he was a Ham radio operator. For those Generation Y/ Millennials out there, Ham radio (also known as [...]
By Andrew Grill
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Posted October 18, 2011
in social media
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Tagged amateur radio, Ann Curry, CB radio, community, CQ CQ, Doctors Without Borders, ham radio, Jeff Hayzlett, Jeff Pulver, pivot conference, usairforce, VK5ZEZ
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Have you received a DM message like this recently? or this You haven’t had your account “hacked”, but I bet you have recently tried that latest free tool to show you how many people followed you recently etc and provided it with access to your twitter account. To stop you looking silly, here is what [...]
NEW YORK— From a story about the best customer service you never knew was possible comes the best hardcover book you never knew was digital. McGraw-Hill Professional’s most recent publication, “The Zappos Experience”, written by best-selling author Joseph Michelli, bridges the gap between the printed and digital world using QR codes embedded in over 15 individual chapters. Link.Me is [...]
By Andrew Grill
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Posted October 11, 2011
in mobile
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Tagged Joseph Michelli, link.me, linkme, linkme qr codes, McGraw Hill, publishing, qr code Antony McGregor Dey, QR codes, qr mcgraw-hill, qrwin, The Starbucks Experience, The Zappos Experience, Zappos, zappos qr code
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Recently I was asked by Stephanie Clifford from the New York Times to contribute my thoughts to an article on QR codes, and their use in a retail environment. The resulting article “Scan-to-Buy Gets a Trial on Television” appears at lc.tl/nytqr As a well known QR sceptic, I thought it worthwhile publishing the questions Stephanie put to me [...]
[UPDATE] I have managed to get the phone back to the brand new state via the BlackBerry desktop manager (the first phone was completely dead). The Vodafone team told me that there is a known issue with the Vodafone Bold 9900 version and they are trying to provide an over the air (OTA) fix, but [...]
By Andrew Grill
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Posted August 26, 2011
in blackberry, mobile
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Tagged 517 errror, blackberry, blackberry 517, blackberry 9900, blackberry 9900 review, blackberry 9900 vodafone review, blackberry bold, blackberry bold 9900, blackberry bold 9900 issues, blackberry bold 9900 review, blackberry bold jvm 517 crash, blackberry crash, blackberry umts bands, bold, bold 9900, jvm 517, jvm error, JVM Error 517, vodafone, vodafone blackberry 9900, vodafone bold 9900, vodafone uk
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The Olympics in London are now under 12 months away, so do you have a personal and business plan to allow you to carry on during the games? I write this post with some degree of personal insight as to how an Olympic games can affect a city, as I was living and working in [...]
By Andrew Grill
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Posted August 15, 2011
in olympics
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Tagged 2012 Games, 2012 Olympics, 2012 strategy, 2012 volunteer, Altlanta Olympics, Deloitte, deloitte 2012, deloittelondon2012.co.uk, games readiness, LOGOC, London 2012, London 2012 Olympic Games, London Olympic advice, London Olympics, margy osmond, NSW chamber of commerce, olympic games, Olympic Travel advice for business, Olympic volunteer, Olympic Volunteers, olympics, olympics tips, SOCOG, surviving the london olympics, Sydney Olympics, Volunteering NSW
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This afternoon I had a look at my recent followers on Twitter in an idle moment (someone once said there are two types of twitter users, those who check their follower count and those that are lying)… I noticed that my newest follower was the famous Landmark Hotel in London (@Landmark_London). Intrigued as to why [...]
By Andrew Grill
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Posted August 13, 2011
in foursquare, social media
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Tagged foursquare, hospitality, Intercontinental Hotels, Intercontinental Mark Hopkins, Landmark Hotel, Mark Hopkins, Mark Hopkins San Francisco, San Francisco, spg foursquare, Starood Hotels Group, starwood, starwood rpeferred, twitter, Westin Hotels, Westin Market Street
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Presented here are photos from the Bletchley Park summer party held on August 4th. Sponsored by Google and organised by @dr_black it was a great afternoon, raising over £10,000 for the Museum, and even Jeremy Paxman from the BBC turned up! We also were fortunate enough to have a tour of the museum. Read the [...]
By Andrew Grill
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Posted August 4, 2011
in social media
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Tagged #bparty, bletchley, bletchley museum, Bletchley park, bombe machine, Dr_Black, enigma, google, Keremy Paxman, Peter Barron
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Found this via @charlesarthur and not sure if it is a phishing site, but what sort of number is 4 vigintillion years? from howsecureismypassword.net
Here at the Bletchley Park Summer Party, I opened my laptop to tweet about @peoplebrowsr being on @mashable and I saw the following MiFi networks available. Nice bit of branding from @loudmouthman Read more about MiFis at http://lc.tl/dr
Seen in Chiswick Park, London. Has made me smile for the last 5 years. Click the image for full size version.
I’m so glad that in 2011 search engine technology has advanced so far…. I am not for sale. Is this the best we can do in 2011?
I booked a train with London Midland this morning to attend the Bletchley Park Summer Party next Thursday. On the final confirmation screen I was met with Firstly, I had no option to “tick here” as the lazy marketers at London Midland had done it for me, knowing that unless they pre-ticked it I would [...]
I saw this in a street in SOHO in London, a huge QR code hung on a building. As I took this photo, I overheard some people nearby saying “So what, you just take a picture of it? That’s wicked.” Following my tweet about this, Raimo van der Klein (CEO of Augmented Reality leader Layar) tweeted [...]
By Andrew Grill
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Posted July 19, 2011
in mobile
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Tagged AR, Augmented Reality, Layar, mobile, qr code, qr code skeptic, Raimo van der Klein, rhymo, social media, SOHO
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Team foursquare says I am member number 57,637. I’m wondering outside of the US how this compares to say foursquare users in the UK and Australia? Feel free to leave your comments below, or tweet @andrewgrill and follow me on foursquare via http://lc.tl/4
PeopleBrowsr is hiring in the UK! We need smart and social media savvy Account Managers to join our growing UK team. Details below – and please pass onto someone you think might be a good fit. Position: Account Manager (2), full-time positions Location: London Compensation: Competitive We want an Account Manager who understands the social [...]
By Andrew Grill
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Posted July 18, 2011
in social media
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Tagged Christabelle Tani, collective intelligence, job, Michelle Macarouna, PeopleBrowsr, peoplebrowsr hiring, peoplebrowsr uk, peoplebrowsr uk jobs, platform3, research.ly, social media analytics, social media jobs, social media uk, uk social media job
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A recent scoop from Tim Bradshaw (@tim) at the Financial Times during #canneslions last week pointed to Twitter taking a bolder stance with advertising on the 5 year old micro blogging site. Quoting from Tim’s article According to three people familiar with the situation, Twitter’s plans under consideration would see “promoted tweets” appear in their [...]
By Andrew Grill
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Posted June 26, 2011
in twitter
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Tagged @katies, @tonyw, ad relevance, cannes lions, canneslions, color.com, Facebook.Facebook ad revenue, financial times, FT, Katie Jacobs Stanton, promoted accounts, promoted trends, relevant advertising, social media advertising, tim bradshaw, Tony Wang, tweet deck, tweet relevance, tweetdeck, twitter, twitter ad revenue, twitter ad reveue, twitter ads, twitter advertising.promoted tweets
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Working in the social media analytics space for the last 2+ years, one of the most important productivity tools has become the screen sharing program. If you cannot be in the same room (or country) as a prospective client, then the next best thing is sharing your screen with them in real time so they [...]
By Andrew Grill
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Posted June 25, 2011
in productivity
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Tagged cisco, citrix, glance, ignition, join.me, joinme, logmein, PeopleBrowsr, productivity tools, screen sharing, share my screen, webex
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I am very fortunate to be in the position that I will get to see two Olympic games in my lifetime, having lived in Sydney during the 2000 games, and now living with my family in London. At the 2000 games, I was a Volunteer, and saw the opening ceremony twice! Once during the dress [...]
By Andrew Grill
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Posted June 24, 2011
in olympics
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Tagged 2000, 2012, 2012 tickets, Atlanta 1996, Atlanta Games, Atlanta Olympics, BellSouth, london, London 2012, London 2012 Olympic Games, London 2012 tickets, olympic games, Olympic volunteer, olympics, sydney 2000
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