Over the next few weeks, we will be hearing from many social media pundits on “the top 10 predictions for social media in 2014″.
One prediction I am hoping we will see is how social media will graduate to become social business in 2014.
If you would like to hear my definition of social business vs social media, you can listen to a podcast below I recorded with Neville Hobson from FIR recently.
Looking at what is in store for social business in 2014 is I think a much more interesting question, as I believe that social business is where the real innovation and opportunities for significant transformation will occur,
So how will we see social business transform enterprises in 2014? Read on and I welcome your comments below, or tweet me @AndrewGrill.
1. Social Business: Not Just About Collaboration
Social is no longer just about collaboration; it’s about unlocking the engines of collective knowledge, differentiated expertise and rapid learning across the whole organisation. Social enables businesses to break down organizational and hierarchical silos and barriers. It provides employees an opportunity to share knowledge and locate expertise. In 2014, we’ll see social transform into an organization’s enablement and learning platform.
2. Social Business’ New Role
Social’s new role will be helping to build a smarter enterprise. For example, doctors at Boston Children’s Hospital are already moving in this direction with social; physicians across the globe are sharing peer-reviewed training videos and on-demand curricula to demonstrate the latest life-saving techniques in child care, building an ecosystem of well-trained health care professionals. Read more…