10 things you absolutely have to know about mobile advertising

  • Pingback: andrewgrill (Andrew Grill)

  • Pingback: markw24 (Mark Walker)

  • http://www.mediahound.biz Edward O’Meara

    Thanks for posting these Andrew. The one I’m not persuaded by is #10. Marketers should remember they’re working in a minimal inventory environment. It would be an interesting research project to test how much advertising users will accept.

  • http://www.andrewgrill.com Andrew

    Edward, I’m with you on this. I’d like to start a discussion about a new way of describing “mobile advertising” as “sponsored content” – thoughts?
    Andrew

  • Pingback: h1e (Johannes Heinze)

  • Pingback: Posts about Mobile Internet as of May 26, 2009 | IMHO Conferences & Consulting

  • Pingback: Eulogy_Helen (Helen Dibble)

  • Pingback: johyde (johyde)

  • Mobile Media

    I always refer to it as mobile media as most of the advertisements are interactive or video based on mobiles, well at least the successful ones are.